As Black Friday approaches on November 28, fashion retailers are already rolling out discounts. River Island is expected to offer significant deals, building on previous years' patterns. In 2023, the brand offered 25% off purchases over £75, but this year it has promised 'deals that’ll make your mouth drop' across coats, dresses, knitwear, shoes, and more.
Currently, River Island has 20% off winter warmers, including the Cream Faux Fur Belted Mid Length Coat from Olivia Attwood’s edit, reduced from £89 to £69. Newsletter subscribers often get early access to sales, so signing up could be beneficial for those eyeing items like the Brown Croc Print Knee High Heeled Boots, currently £66.
Other retailers are also active. New Look launched 40% off over 4,000 styles on November 18, including Dark Khaki Faux Leather Square Toe Ankle Boots now £28.19 (down from £46.99). Hush is offering 20% off over 200 styles as a warm-up, with items like the Cord Collar Barn Jacket reduced from £170 to £136, plus an outlet section with up to 80% off.
Deals have improved year on year since the pandemic, with earlier launches giving shoppers more time. While predictions are based on past trends, actual offers may vary. Shoppers are advised to check retailer websites for the latest updates.



