Asda is delivering a welcome financial boost to motorists across the UK this December with a new fuel promotion designed to cut costs at the pump.
How the Asda Fuel Promotion Works
Starting from the beginning of December, drivers can benefit from significant fuel savings at nearly 500 Asda Express locations nationwide. The deal is straightforward: shoppers who spend £15 or more on groceries inside an Asda Express store will receive a discount of 3p per litre on fuel purchased during the same transaction. This offer provides a direct way to reduce travel expenses during the expensive festive season.
To take advantage, customers simply need to do their shopping first, ensuring the total reaches the £15 threshold, and then pay for both their groceries and fuel together at the checkout.
Unbeatable Value on Everyday Essentials
This fuel initiative complements the existing value proposition at Asda Express stores. These smaller outlets already promise to price match a selection of everyday staples with their larger supermarket counterparts. This includes essential items like bread, milk, chicken fillets, beef mince, cheese, and various fresh fruits and vegetables.
Furthermore, shoppers can enjoy exclusive Express promotions such as:
- Ready Meals and Pizza for 2 for £6
- A 3 for £5 deal on Bread, Pasta, and Sauce
- A Premium Meal Deal priced at just £4.92
- A 3 for 2 offer on RTD drinks and wine minis
Helping Customers When 'Every Penny Matters'
Joseph Sutton, Vice President of Asda Express, foodservice and fuel, commented on the initiative, stating, "We know every penny matters for our customers." He explained that the offer is intended to provide "a little extra help," allowing people to save on fuel while also stocking up on everyday essentials or festive treats in the run-up to Christmas.
This customer-focused promotion coincides with Asda's broader expansion of its convenience store network. The supermarket chain has recently revealed plans to open up to 20 new Express stores by the end of the year. The latest store in this expansion programme was unveiled in Liverpool on Wednesday, marking the retailer's first foray into the city centre.
