French luxury fashion house Maison Margiela has introduced a new fragrance under its popular REPLICA line, dubbed 'Never Ending Summer'. Priced at £62, the scent aims to capture the essence of a Mediterranean summer, evoking images of golden hour and Aperol spritz cocktails by the Italian coastline.
The perfume features top notes of spritz accord, bitter orange, and pepper duet, with base notes of patchouli, cedarwood, and vetiver. The citrusy and earthy blend has been described as 'summer in a bottle' by shoppers, who praise its light and fresh character.
One customer commented: 'It opens with a burst of citrus and warm, sun-kissed notes that instantly lift my mood. It truly captures that carefree, golden-hour vibe.' However, some reviewers noted that the scent does not last long on skin or clothing, with one stating it faded to a faint mossy scent after just two hours.
For those hesitant to purchase the full bottle, Maison Margiela offers the REPLICA Memory Box for £36, which includes 10 miniature versions of various fragrances from the line, allowing customers to sample before committing.



