Managing menstruation can be an expensive monthly outlay, but a new January promotion from sustainable brand Wuka aims to make the switch to reusable products more affordable. For a limited time, the company is running a buy two, get one free offer across its range of period underwear and swimwear for both teens and adults.
How the 'Magic Number' Deal Works
The promotion, which runs for the entirety of January until the 31st, allows customers to mix and match products. According to Wuka, three pairs is the ideal starter kit for anyone transitioning from disposable pads and tampons. This number provides coverage for different flow days and ensures a practical rotation: one pair to wear, one to wash, and one ready to use.
For teens, the deal means three pairs of the Stretch Seamless Period Pants for £28.98, working out at under £10 per pair. These usually retail at £14.99 each. The discount is applied automatically when three items are added to the basket. The pants are designed to hold up to 20ml of blood, equivalent to about four tampons, and feature CoolMax technology for a fast-drying, breathable feel.
Long-Term Savings and Environmental Impact
While the initial cost of period underwear is higher than a pack of disposables, the long-term savings are significant. Wuka estimates that most people spend hundreds of pounds on pads and tampons over just two years. By contrast, six pairs of their pants, costing around £60, can cover the same period, representing a substantial saving.
The environmental benefit is also a major draw. The brand states that each pair saves approximately 200 disposable products from landfill. For adults, the three-for-two offer brings the price of three pairs of the Seamless Midi Brief to £33.98, or £68 for six pairs.
Parent Reviews Praise a 'Revolution' in Confidence
The teen-specific products have garnered impressive feedback, with an average customer rating of 4.82 out of 5. Parents have particularly praised the confidence the underwear has given their daughters, especially during school and physical activities.
One parent shared, "These pants have revolutionised my daughter’s periods. She had become anxious and unwilling to leave the house... these have given her so much confidence!" Another noted, "My daughter wears them the whole day with no leakage. I’ve just purchased more for my other daughter. No need for sanitary pads or tampons."
While most reviews are glowing, some customers have advised carefully checking the size guide, as the stretch fit may not suit all body types.
How Wuka Compares to Other Brands
Wuka is not the only retailer offering value on period pants this month. Marks and Spencer sells a three-pack of Heavy Absorbency Modal Period Bikini Knickers for £20. Meanwhile, competitor Modibodi has reductions of up to 60% in its January sale, with items like the Seamfree Hi Waist Cheeky now priced at £11.99, down from £19.99.
However, Wuka's targeted three-for-two promotion, combined with its strong customer ratings and focus on both teen and adult ranges, presents a compelling offer for those looking to make a sustainable change. The deal concludes on January 31, 2026.