Sweet-toothed Brits have a delicious reason to celebrate this Thursday, 4 December 2025, as National Cookie Day arrives. The occasion offers the perfect excuse to indulge in a warm, freshly baked treat, from timeless chocolate chip to festive seasonal flavours.
Exclusive Free Cookie Offers
A number of major brands are marking the day with genuine giveaways and tempting promotions. Insomnia Cookies is offering customers one Free Classic Cookie. The first patrons through the door will also receive a free Snowball Classic cookie, filled with buttercream and dusted with icing sugar. A lucky few who find a limited-edition version with purple buttercream will win a year's supply of cookies.
Meanwhile, Jimmy John’s is giving away a free Holiday Magic Cookie, packed with red and green M&M's, with any online order over five dollars. For those who love to bake, Nestle Toll House is running an online giveaway for a Cookie Taco Kit, complete with cookie dough and a $25 gift card. This offer starts at 2 p.m. on 4 December on a first-come, first-served basis.
Special Deals and Promotions
Other chains are rolling out special limited-time deals. Crumbl is celebrating with a viral twist: buy a six-pack in-store on 4 December and get your seventh cookie free. Panera Bread rewards members can get a Buy One, Get One deal on cookies, including the seasonal frosted Mitten Cookie.
For a different kind of treat, Dunkin’ Donuts has launched a range of new cookie-inspired drinks like the Cookie Butter Cloud Latte. On National Cookie Day, Dunkin’ Rewards members will earn triple points on all espresso beverages.
Sweet Sentiments and Seasonal Gifts
It's not just about eating cookies yourself. Pepperidge Farm is allowing customers to send a free Holiday Cookie Courier cookie gram to friends or family from 9 a.m. on 4 December. This sweet gift includes two full bags of their Chessmen Holiday Nog and Milano Mint Chocolate cookies alongside a personalised note.
With so many offers available, 4 December 2025 is set to be a day of delightful indulgence across the UK. Whether you're grabbing a freebie, enjoying a new drink, or sharing a sweet gift, there's a deal to satisfy every cookie craving.