McDonald's has scrapped its eco-friendly moulded fibre coffee lids following a backlash from customers who described them as 'awful' and 'not fit for purpose'. The fast food chain has temporarily reverted to plastic lids while it searches for a suitable alternative.
The change took place in restaurants across England at the end of last month. Customers had taken to social media to vent their frustration, with one user saying: 'Please BAN these flimsy, easy to cause spills coffee cup lids. They also fail to keep coffee warm due to an opening in the lid that can’t be closed.' Another commented: 'NOT FIT FOR PURPOSE! McDonald's new eco-friendly coffee lids: because who doesn't love a side of soggy cardboard with their morning coffee?'
In a statement on its website, McDonald's said: 'We’ve temporarily returned to plastic lids on our hot drinks after customer feedback showed our moulded fibre lids didn’t meet expectations. We’re currently exploring better‑performing alternatives that meet our quality standards, while continuing to work towards our goal of making all our packaging from renewable, certified or recycled sources.' A spokesperson added that the innovation 'didn’t meet expectations' and that the company would find a suitable alternative.
Meanwhile, McDonald's has launched its Christmas menu, featuring a Grinch theme. New items include Grinch McShaker Fries with dill pickle seasoning, a Grinch Meal with socks, a Frozen Grinch Lemonade, and a Grumble Grinch Pie with apple filling. The menu also includes a Cheesy Chicken Stack burger, Double Big Tasty, Coconut Noglobe Latte, Coconut Noglobe Hot Chocolate, and Chocolate Brownie McFlurry.
