Cracker Barrel ditches iconic logo in major rebrand
Beloved American roadside chain Cracker Barrel unveils dramatic logo transformation, removing signature highway sign design after 54 years in bold modernisation move.
Beloved American roadside chain Cracker Barrel unveils dramatic logo transformation, removing signature highway sign design after 54 years in bold modernisation move.
The former wife of Prince Andrew makes significant changes to her corporate identity, removing royal title from Companies House filings in strategic rebranding move.
Magine Cruises launches the ultimate maritime adventure - a 1,301-day global odyssey visiting 375 ports across 135 countries. The longest continuous cruise in history promises unparalleled luxury and discovery.
ITV reveals dramatic jungle-inspired makeover for I'm A Celebrity... Get Me Out Of Here! with vibrant new logo and branding ahead of highly anticipated new season.
The iconic Victoria's Secret Fashion Show makes a dramatic comeback after four years with celebrity models and a new inclusive direction. Discover the A-list cast and revolutionary changes.
The iconic Victoria's Secret Fashion Show is confirmed to make its spectacular comeback in 2025, featuring a complete brand transformation with new Angels and an evolved vision of beauty.
Victoria's Secret announces major comeback with 'nepo babies' and progressive rebranding strategy for 2025 show, featuring supermodels and addressing past controversies.
Aldi reveals dramatic logo transformation across UK stores and delivery vans in biggest brand refresh since 1990s - here's what shoppers can expect
Apple quietly drops the '+' from Apple TV+ in surprise rebranding move. Discover what this means for subscribers and the streaming landscape.
The Duchess of Sussex has set tongues wagging after being photographed in a cosy meeting with the new editor of American Vogue, fuelling speculation about a major rebranding of the Sussex brand.
Apple quietly drops the '+' from its streaming service name in a significant rebranding move that signals evolution in the competitive UK streaming market.
Apple quietly changes the name of its TV app to 'Apple TV' in a strategic move that could signal bigger entertainment ambitions ahead of major content launches.
Leading travel company faces backlash after quietly removing its 'Price Drop Protection' guarantee, leaving customers without promised refunds when holiday prices fall after booking.
BBC Scotland's flagship radio programme is undergoing its biggest transformation in years, with potential presenter replacements and a complete rebrand that could reshape Scottish broadcasting.
The Duchess of Sussex launches her surprise lifestyle brand with Netflix cooking show and jam gifts to influencers, marking her boldest business move since Megxit.
Iconic American restaurant chain Cracker Barrel makes stunning reversal, firing consulting firm just months into major rebranding initiative amid strategic disagreements.
American restaurant chain Cracker Barrel terminates partnership with marketing agency Prophet following public backlash against proposed 'woke' rebrand that alienated traditional customer base.
Britain's popular weight loss programme Slimming World announces the end of its famous 'Syns' system after 25 years, introducing 'Free Food' and 'Healthy Extras' in a modernised approach to wellness.
Channel 4 announces a major rebrand for its digital portfolio, renaming '4seven' to 'Channel 4 Lifestyle' and moving hit shows like 'A Place in the Sun' and 'Married at First Sight UK' to new dedicated channels for easier viewing.
Kirklands executes a stunning strategic pivot, abandoning its own brand identity to resurrect the iconic Bed Bath & Beyond name for its UK expansion, signalling a major shift in homeware retail.
How the Cleveland MLB franchise successfully navigated a high-profile name change, leaving behind a controversial past to embrace a new identity that honours the city's heritage.
In a stunning reversal, Victoria's Secret abandons its inclusivity-focused rebrand to resurrect its iconic 'sexy' image, bringing back supermodels and ditching the 'woke' strategy that failed to connect with shoppers.
The prestigious Royal Shakespeare Company is grappling with a severe financial crisis, urging staff to consider voluntary redundancy. The iconic theatre, a cornerstone of British culture, faces a perfect storm of rising costs and reduced income, putting i
US billionaire and former Trump adviser John Catsimatidis is orchestrating a dramatic 'MAGA-style' overhaul of the struggling TalkTV, rebranding it as Talk News. This strategic pivot aims to capture a new audience with a fresh, opinion-driven format, sign
A stunning historical revelation shows how a young Henry Ford nearly sold his fledgling car company to rivals in 1902, a decision that would have irrevocably altered the course of automotive history and American industry.
Sydney Theatre Company announces a major musical adaptation of John Farnham's iconic 'Whispering Jack' album, headlining a bold 2026 season featuring international collaborations and Australian premieres.
Exclusive investigation reveals the extreme workloads of UK company directors, with one individual holding 14 roles simultaneously. Experts warn of burnout and corporate governance risks.
Gwyneth Paltrow's controversial wellness brand Goop has partnered with high-street favourite COS for a surprise New York Fashion Week reveal, signalling a major strategic rebrand towards accessible, minimalist fashion.
Westminster Cathedral, the iconic Roman Catholic mother church, officially reverts to its original name, Westminster Cathedral, ending decades of confusion with its Anglican counterpart. The move reinforces its unique identity and heritage.
Households across England and Wales face an average £19 increase in their annual water bills starting April 2025, as regulator Ofwat approves the rise to fund critical infrastructure and environmental improvements.