Basketball icon Shaquille O'Neal enters the fragrance world with a bold new signature scent, 'Shaquille O'Neal', now available exclusively at JCPenney UK. Discover the superstar's foray into luxury perfumery.
Discover the story behind The White Company's iconic 'Winter' candle, the must-have Christmas fragrance that sends the nation into a frenzy and sells out in record time.
Explore our expert review of Phlur's best perfumes. From the sun-drenched Missing Person to the bold Améline, find your perfect match in this sustainable, vegan-friendly fragrance collection.
Shoppers are in a frenzy over a 'romantic' and 'elegant' women's perfume from Hugo Boss. The coveted scent, praised for its long-lasting power and luxurious aroma, is now on sale for just £44 at The Perfume Shop – a must-have for your fragrance collection
Lancôme unveils a breathtaking new interpretation of its bestselling La Vie Est Belle fragrance, La Vie Est Belle à la Folie, infused with an intense burst of violet and orange blossom. Discover the scent set to dominate autumn.
Discover the viral luxury bathroom hack from Britain. These clever perfume drops eliminate odours instantly, leaving a long-lasting, sophisticated scent after every flush. A must-have for any home.
Saturdays singer and Loose Women panellist Frankie Bridge opens up about her lifelong perfume obsession, from her very first scent to the luxurious £200 bottle she can't live without. Discover her top tips and the celebrity fragrance she absolutely hates.
Fans of a classic perfume are heartbroken after discovering it's been axed, with many scrambling to stock up before it's gone for good.
Discover the expert-approved trick to make your favourite perfume linger longer, saving you money and boosting your confidence.
Discover the refreshing allure of Le Monde Gourmand's Matcha Eau de Toilette—a scent that blends earthy green tea with sweet vanilla for a truly unique fragrance experience.
Love Island stars Toni and Billy have unveiled their debut fragrance, capturing the essence of their romance. Discover the notes and inspiration behind their new scent.
Beauty enthusiasts are buzzing about a new £25 fragrance that's being hailed as a near-perfect dupe for a high-end £200 perfume. Discover why shoppers are calling it a 'must-have'.
Discover the best deals on Marc Jacobs Daisy perfume, the floral fragrance loved by millions. Find out where to buy it at a discount today!
New research reveals that men are subconsciously drawn to the scent of women during their most fertile phase, shedding light on the hidden cues of human attraction.
Discover Green People's new scent-free SPF range, now available with an exclusive buy one get one half price offer. Perfect for sensitive skin!
Discover the new Aperol Spritz-inspired perfume that's set to be the must-have fragrance of the summer. Find out where to get it and why it's causing a buzz.
Discover the secrets of scent layering to craft a unique and personalised perfume combination that lasts all day.
Discover why Cremo's Spice & Black Vanilla Cologne is the must-have summer scent for men. Affordable, long-lasting, and irresistibly aromatic.
Discover Marc Jacobs' latest fragrance, a luxurious scent that's captivating beauty enthusiasts across the UK with its unique blend of floral and woody notes.
Discover how to get half off the iconic Issey Miyake fragrance, a timeless scent now at an unbeatable price. Don’t miss this exclusive deal!
A mysterious new fragrance dubbed 'Ghost Perfume' has taken the UK by storm, selling out in minutes. Discover why this scent is causing a frenzy among shoppers.
A Chemist Warehouse manager shares her secret £10 find that rivals a £515 designer perfume. Discover the budget-friendly dupe everyone's raving about!