Budget perfume beats designer in Which? blind test
A new Which? sniff test reveals the best affordable perfume dupes that rival luxury brands, saving you money this Christmas. Discover the £25 scent that beat YSL.
A new Which? sniff test reveals the best affordable perfume dupes that rival luxury brands, saving you money this Christmas. Discover the £25 scent that beat YSL.
Boots reveals Versace Woman as its bestselling feminine fragrance for 2025. The iconic 2000s scent is now under £25, making it a perfect Christmas gift. Discover why this Y2K perfume is back on top.
Gen Z's hunt for 'dupes' and mall experiences is redefining Christmas shopping. With spending down 23%, retailers must adapt to value-driven, experience-hungry zoomers. Discover the future of retail.
Get Claudia Winkleman's iconic 'castlecore' style for less. Discover the high-street dupes for her £1290 Isabel Marant tassel jumper from The Traitors, with options from H&M and M&S.
Discover the top Home Bargains beauty dupes under £3, including alternatives to Sol de Janeiro and Charlotte Tilbury. Perfect for budget-friendly gifts or self-care.
Fashion lovers rejoice! Marks & Spencer has launched an incredible £56 loafer that's a dead ringer for Hailey Bieber's beloved £900 designer pair. Discover this must-have high street steal that's causing a shopping frenzy.
Discover how Lidl's clever brand-inspired products are delivering premium quality at supermarket prices in our exclusive taste test and review.
In an astonishing style showdown, we put a luxury designer dress against an almost identical high street alternative. The results will shock fashion lovers everywhere.
Aldi brings back its cult-favourite Lacura skincare range with eight premium Specialbuys that rival high-end brands at a fraction of the price. Discover the beauty steals causing a shopping frenzy.
Discover Boots' revolutionary new fragrance store in London's Westfield White City - an immersive scent experience with exclusive brands, personalised consultations, and digital scent sampling technology.
Discover the ultimate guide to affordable homeware dupes that rival luxury designer pieces. From M&S to Dunelm, we reveal where to find high-style bargains for every room.
Fashion-savvy shoppers are going wild for Primark's latest bargain - a £2.50 pyjama set that's an exact match for a designer version retailing at £160. Discover how to get this incredible deal before it sells out.
Budget supermarket Lidl is causing a stir with its new £3.99 perfume that shoppers say is a dead ringer for the iconic Juicy Couture scent. Discover how to get luxury fragrance at supermarket prices.
M&S launches spectacular perfume sale with 16 designer-inspired fragrances reduced by half. Discover dupes for popular scents starting at just £7.50 in this limited-time beauty event.
We put Primark's viral £5 beauty dupes to the ultimate test - from Charlotte Tilbury to Drunk Elephant alternatives. Discover which products deliver luxury results on a budget and which fall short.
Discover how electric air fresheners can eliminate household odours and create inviting scents throughout your living space with our expert-reviewed buying guide.
Discover Aldi's stunning new perfume collection offering premium scent experiences at supermarket prices. Get luxury-inspired fragrances without the designer price tag.
Shoppers are going wild for Primark's latest footwear steal - stylish leather-look boots that mirror high-end designs at just £26. Discover why these affordable beauties are flying off shelves.
Discover how to replicate the Princess of Wales's iconic tweed blazer style without breaking the bank. This affordable high street alternative is causing a fashion frenzy across the UK.
Tesco shoppers are going wild for budget-friendly alternatives to viral Aldi products, including a £3.60 version of the famous HMS Whiskers cat house that's taking social media by storm.
Discover how to recreate This Morning host Cat Deeley's stunning high street fashion looks without breaking the bank. Fashion fans are raving about these affordable alternatives to her designer outfits.
Discover how to replicate Taylor Swift's stunning £5,000 initial necklace with affordable alternatives that capture the same elegant aesthetic without breaking the bank.
Discover the affordable high-street alternative to Elemis's cult Pro-Collagen Marine Cream that delivers similar results without the luxury price tag.
A TikTok user's viral video exposes the shocking reality behind Temu's too-good-to-be-true designer deals after her £13 'Prada' knock-offs arrive as unwearable plastic slippers.
Discover how MS has transformed from a traditional retailer into the UK's best-kept fashion secret, offering premium designer alternatives that rival luxury brands at a fraction of the price.
Love Island star Molly-Mae Hague faces backlash after fans discover her £60 UGG slippers have near-identical £12.99 dupes from high street favourite M&S.
Discover Primark's latest fashion triumph - stunning £22 shoes that rival designer looks without breaking the bank. Get the style secrets everyone's talking about.
Discover why Boots' affordable Fine Fragrance Mist is receiving rave reviews and designer comparisons, with beauty fans calling it their secret scent weapon.
Discover affordable luxury for your feet this winter with our curated selection of stylish UGG dupes that deliver warmth, comfort, and quality without the premium price tag.
From 'dupe' skincare to sleep tourism, discover how brands are capitalising on wellness trends while delivering questionable results. Experts reveal what consumers should really watch out for.