Martha Stewart is new face of American Eagle jeans
Martha Stewart fronts American Eagle's holiday campaign following the backlash over the Sydney Sweeney jeans advert. Discover the details of the new 'Give Great Jeans' initiative.
Martha Stewart fronts American Eagle's holiday campaign following the backlash over the Sydney Sweeney jeans advert. Discover the details of the new 'Give Great Jeans' initiative.
A dad hilariously schools his daughter on the 'real 6-7' with a 2008 Soulja Boy throwback, offering a nostalgic moment for millennials bewildered by the new viral trend. Watch the clip now!
Vietnamese tailor Nam Huynh hasn't taken a day off work in 36 years, running Melbourne's Dejour Jeans. Discover how this local legend created a denim empire through relentless dedication.
Online supermarket Ocado has hopped on the viral 6-7 trend with a hilarious video, leaving many customers confused while others praise the marketing team. Discover the story behind the trend.
Budget fashion giant Primark has launched attention-grabbing £28 jeans that are flying off shelves across UK stores. Discover why these affordable denims are causing such a shopping frenzy.
Edinburgh cabbies face strict new dress code prohibiting casual wear including jeans, tracksuits and trainers while on duty under controversial council regulations.
Discover how to elevate your party wardrobe with this season's most talked-about denim trend. Expert styling tips for creating show-stopping looks that blend glamour with comfort.
The Duchess of Sussex stuns fashion followers by transforming affordable high street jeans into a sophisticated ensemble during her NYC outing with Prince Harry.
Discover why fashion insiders are swapping skinny jeans for sophisticated, structured straight-leg denim this season. From office-appropriate styling to premium fabric choices, learn how to master this timeless trend.
Discover why fashion insiders are ditching denim for these sophisticated trouser styles that promise both comfort and elegance this season.
Fashion expert Almha Murphy reveals why 2010s trends from skinny jeans to side partings are staging an unexpected return to the forefront of style, defying current fashion norms.
Discover the viral sprayable dessert trend transforming how Brits experience sweetness. From edible perfumes to calorie-conscious indulgence, this innovative approach to treats is taking social media by storm.
Discover how to master the baggy jeans trend that's dominating UK fashion. From celebrity styling secrets to perfect footwear pairings, learn to rock this 90s revival with contemporary flair.
The Saturdays star Rochelle Humes showcases perfect denim style in vintage Levi's 501 jeans, proving wide-leg jeans are the ultimate fashion staple for British women.
Discover Spanx's revolutionary new jeans collection designed to sculpt, lift and smooth. The perfect denim solution for British women seeking ultimate comfort and confidence.
Amazon Prime Day delivers spectacular fashion discounts with up to 50% off Levi's jeans and Adidas trainers. Discover the best style steals and wardrobe essentials in this limited-time sale event.
Shoppers are raving about Target's latest denim sensation - the Universal Flare Jeans that promise the perfect fit regardless of body type. Discover why these affordable £35 jeans are selling out nationwide.
Euphoria star Sydney Sweeney becomes the new face of American Eagle's denim collection, bringing fresh energy to the iconic brand's fashion lineup.
Discover the top-rated men's jeans for every style and budget. From sustainable selvedge to ultimate comfort, we've found the perfect pair for you.
From low-rise jeans to velour tracksuits, London Fashion Week's autumn trends are a full-blown tribute to the early 2000s. Discover the key looks set to dominate the season.
Medical experts sound alarm as TikTok users mix bizarre 'cortisol-lowering' concoction containing apple cider vinegar and orange juice, warning of potential dental erosion and digestive damage.
A sartorial civil war is raging on British high streets. Discover why Gen Z's baggy jeans are clashing with Millennials' skinny legacy and what this fashion feud reveals about generational identity.
Hailey Bieber showcases laid-back Californian cool in boyfriend jeans and simple flip-flops during a casual solo outing in Los Angeles. See how the style icon masters off-duty model dressing.
Victoria Beckham showcases her signature chic style in a simple white tee and jeans combo in the new Netflix documentary trailer. Discover how to shop her iconic, minimalist look.
Coach's New York Fashion Week show for Spring/Summer 2026 transformed utilitarian workwear into high fashion, championing oversized jeans, patina, and a new American luxury.
Britain's Got Talent judge Amanda Holden stuns in a loose-fitting ensemble, proving oversized fashion is ageless. Discover her style secrets and why this look is dominating 2024 trends.
The controversial skinny jean, once declared 'dead' by fashion elites, is staging a major comeback on British high streets. Discover why this divisive denim is defying trends and reclaiming its place in the nation's wardrobe.
Jeff Bezos' fiancée, Lauren Sanchez, turned heads with her effortlessly chic style at a high-profile event. See her timeless look and get the details on her rare appearance.
Coleen Rooney shares a hilariously relatable moment with fans, unbuttoning her jeans after a curry in a candid Instagram story. The WAG's down-to-earth post sparks a wave of empathy from mums across the UK.
Hailey Bieber turns heads in a bold new fashion campaign, showcasing her incredible physique in a pair of unzipped jeans. The model's high-profile week continues as she steps out for a night of partying with husband Justin in New York.