As the UK braces for temperatures reaching 35C, beer gardens are filling up, but experts warn that millions of Brits may be forced to abandon their summer pints due to an increase in insects. July is expected to be the worst month for bugs, with rising temperatures bringing more unwanted visitors to outdoor dining and drinking spots.
Survey Reveals Widespread Insect Disruption
A study of 2,000 UK adults by insect repellent experts Wasp-Eze found that 69% of Brits say insects have ruined an outdoor meal or drink. Nearly one in five (18%) admit they have abandoned unfinished food or drinks due to fears of being bitten or stung. More than one in five (22%) say fear of stings makes them less likely to spend time outdoors, with 9% saying it spoils the season completely.
The research also shows that 17% now avoid eating or drinking outdoors altogether, while 24% actively try to spend less time outside during summer. Two in five (42%) have headed indoors after bugs spoiled an outdoor occasion, and 11% have left a beer garden early.
Common Reactions and Misconceptions
Half of Brits (50%) cover their drinks with a napkin or coaster to keep bugs out, while 30% move tables or seats to escape insects. 14% have spilt food or drink while trying to avoid them. Despite concerns about bites and stings, 7% admit they would not know how to treat an insect bite or sting. Many rely on old wives' tales: 12% would rub a dock leaf on the sting or use vinegar or bicarbonate of soda, while 4% would attempt to suck out venom or apply toothpaste (3%).
Although experts advise against swatting at wasps or bees, only 35% remain calm when a flying insect approaches. 41% admit to frantically waving them away, 25% run away, and 21% flail their arms or scream. Women are less likely to stay calm than men (29% vs 40%), and Gen-Z women are most likely to run away (44%).
Insect Magnets and Preventative Measures
The survey identified the biggest insect magnets: fizzy drinks (51%), fruit like watermelon and strawberries (45%), ice cream or sweet desserts (43%), sweet cocktails or mocktails (25%), barbecued meat (20%), and beer or lager (19%). Despite a quarter of Brits (27%) citing allergic reactions as their biggest fear, less than half (49%) take preventative measures like wearing insect repellent.
Mike Rondas, General Manager at Wasp-Eze, said: “There’s nothing better than enjoying food and drinks outdoors during the summer, but unfortunately, insects often have the same idea. Keeping drinks covered whenever possible, clearing away empty bottles, cans and food packaging promptly, and avoiding leaving sweet foods exposed for long periods can all help make you less attractive to insects. If you’re planning to spend time in gardens, parks or beer gardens, applying an insect repellent before you head out is one of the most effective ways to help prevent bites and stings before they happen.”
He added: “If a wasp lands nearby, stay calm and avoid swatting at it, as sudden movements are more likely to provoke it. If you are stung, wash the area with soap and water, apply a cold compress to reduce swelling and avoid scratching the skin. Most stings can be treated at home, but anyone experiencing difficulty breathing, swelling of the face or throat, or signs of a severe allergic reaction should seek immediate medical attention.”
