Millions of UK broadband and mobile customers are set to feel the pinch as telecom giants BT, EE, and Plusnet announce significant mid-contract price rises.
How Much Will Prices Increase?
The companies have confirmed bills will rise by 7.9% annually from April 2024. This increase applies to both broadband and mobile contracts taken out after specific dates in 2023.
Why Are Prices Going Up?
The hikes are tied to the Consumer Price Index (CPI) rate of inflation plus an additional 3.9%. Providers argue these adjustments are necessary to maintain service quality amid rising operational costs.
What Customers Need to Know
- The increase affects both new and existing customers
- Landline, broadband, and mobile services will all see price rises
- Customers cannot exit contracts penalty-free due to these increases
Industry Reaction
Consumer groups have criticised the move, calling it "another blow to households already struggling with cost of living pressures". The hikes come despite Ofcom's ongoing review of mid-contract price increases.
What Can Customers Do?
While affected customers cannot avoid the April increase, they can:
- Review their current package for potential savings
- Consider switching providers when their contract ends
- Contact their provider about possible retention deals
