TikTok is introducing a series of new measures designed to enhance the safety of its younger users in the UK. The popular social media platform has announced updates to its content moderation policies and privacy settings, specifically targeting underage audiences.
Key Changes to Protect Young Users
The updates include:
- Stricter content filters: Automated systems will now flag and restrict access to age-inappropriate content.
- Enhanced privacy defaults: Accounts for users under 16 will automatically be set to private.
- Reduced screen time prompts: Younger users will receive more frequent reminders to take breaks.
Why This Matters
With growing concerns over children's online safety, these changes come as part of TikTok's broader effort to align with UK regulations and parental expectations. The platform has faced scrutiny in recent years over its handling of young users' data and exposure to harmful content.
Industry Response
Child safety advocates have welcomed the move but emphasise the need for ongoing monitoring. "While these are positive steps, platforms must remain proactive in adapting to emerging risks," said a spokesperson for the UK Safer Internet Centre.
TikTok's announcement follows similar initiatives by other social media giants, reflecting an industry-wide shift towards greater accountability for digital wellbeing.
