The much-rumoured successor to Apple's popular item tracker, the AirTag 2, is generating significant buzz in the tech world. While Apple has remained characteristically tight-lipped, a consensus among industry analysts points towards a potential launch window.
When Can We Expect the AirTag 2?
Despite the original AirTag's success, a direct successor isn't expected to arrive imminently. Multiple reliable sources, including Apple supply chain analyst Ming-Chi Kuo, suggest a target release date of mid-2025. This extended timeline indicates Apple is taking its time to develop substantial upgrades rather than rushing an incremental update.
What's New? Anticipated Features & Upgrades
The second-generation AirTag is poised to be a significant evolution. Here’s what tech insiders are predicting:
- Enhanced Ultra-Wideband (UWB) Chip: Expect a more precise and power-efficient version of the U1 chip (possibly called the U2), enabling even more accurate directional finding and a longer battery life.
- Integrated Speaker: A louder built-in speaker is a highly requested feature to make locating items in noisy environments or under cushions much easier.
- New Form Factors: Rumours suggest Apple might explore different shapes and sizes, potentially including a more compact design or a rugged version for keys and outdoor gear.
- Find My Network 2.0: Tighter integration with the vast Find My network could improve location accuracy and speed, making lost items easier to pinpoint on a map.
Pricing & Availability
While official pricing remains under wraps, it's unlikely Apple will drastically alter its successful strategy. We anticipate the AirTag 2 to maintain a similar price point to the current model, which retails at £29 for a single tag or £99 for a pack of four. It will, of course, be available directly from Apple, authorised resellers, and mobile networks upon release.
Should You Wait for the AirTag 2?
If you're in immediate need of a Bluetooth tracker, the original AirTag remains an excellent and widely supported choice. However, if your needs aren't urgent, holding out for the second generation seems prudent. The anticipated upgrades in precision, battery life, and audio clarity promise to make the wait worthwhile for tech enthusiasts and those seeking the best possible tracking experience.
As always with Apple, nothing is confirmed until the official announcement, expected at a launch event in 2025. Stay tuned for more updates as they develop.
