Genoa FC has turned heads with the release of their new away kit, featuring the iconic slogan 'It's Coming Home'—a nod to England's Lionesses and their upcoming Euro 2025 campaign. The bold design merges Italian flair with English football culture, creating a unique crossover that has fans buzzing.
A Tribute to the Lionesses
The kit, unveiled ahead of the new Serie A season, prominently displays the phrase made famous by England's national teams. While traditionally associated with the men's squad, Genoa's decision to align it with the Lionesses highlights the growing influence of women's football.
Design and Reception
The shirt features Genoa's classic red and blue colors but with a modern twist, including subtle references to England's football heritage. Social media reactions have been mixed, with some praising the creativity and others questioning the cultural crossover.
"We wanted to celebrate football's unifying spirit," a Genoa spokesperson said. "The Lionesses' success inspires clubs worldwide, and this kit is our tribute."
What’s Next?
As Euro 2025 approaches, the kit is expected to fuel further discussions about the intersection of club and international football fandom. Will other clubs follow Genoa's lead? Only time will tell.
