Ontario Premier Doug Ford has come under fire after explosive revelations that his office authorised spending over CAD$113,000 of public funds on promotional merchandise, including his signature "Canada Not For Sale" hats.
The substantial six-figure expenditure, uncovered through freedom of information requests, has sparked outrage among opposition parties and transparency advocates who question the appropriateness of using taxpayer money for what many see as political branding.
Breaking Down the Costs
According to documents obtained by Global News, the spending spree occurred between December 2023 and March 2024. The purchases included:
- CAD$93,000 on "Canada Not For Sale" hats
- CAD$20,000 on additional merchandise featuring the slogan
- Thousands of dollars on shipping and distribution costs
The now-infamous red hats became Ford's signature accessory during his public appearances, particularly when criticising the federal carbon tax.
Government Defends Expenditure
Ford's office has defended the spending, claiming the merchandise served as an important tool in their campaign against the federal carbon pricing system. A spokesperson for the premier stated the hats were part of a "broader effort to educate Ontarians" about the government's position.
However, critics have been quick to point out that the slogan closely mirrors Ford's political messaging and could be seen as blurring the line between government communication and partisan promotion.
Political Backlash Grows
Opposition leaders have condemned the expenditure as wasteful and inappropriate. Ontario NDP leader Marit Stiles called the spending "an outrageous misuse of public funds," while Liberal leader Bonnie Crombie demanded accountability and transparency.
Transparency advocacy groups have joined the criticism, noting that such expenditures raise serious questions about the ethical use of taxpayer money for what appears to be political branding rather than essential government services.
The controversy comes at a sensitive time for the Ford government, which has faced previous criticism over its spending decisions and approach to public accountability.
