A survey of 2,000 adults has revealed that 64% of Britons enjoy eating foods typically considered American, citing their 'comfort' factor, simplicity, and convenience. Salted caramel emerged as the top flavour pairing borrowed from across the Atlantic, followed closely by cookies and cream.
Popular American Dishes in the UK
The study, commissioned by the English Cheesecake Company, found that 19% of Brits enjoy New York-style cheesecakes, while 18% appreciate bold flavours and 15% like generous portion sizes. Additionally, 14% confessed they prefer sweet breakfasts like pancakes over traditional cooked alternatives such as a full English breakfast.
Almost three in ten (28%) tuck into American dishes at least once a week, and 17% admit they will eat more than normal during the World Cup. For one in ten (11%) Brits, American-style food is their favourite, climbing to 18% among Gen Z, the biggest fans.
American Influence on Dining Habits
More than a third (34%) revealed their dining habits have been shaped by American TV, films, or social media. 12% of those surveyed via OnePoll.com stated they are consuming more American food now than five years ago. Meanwhile, 30% believe American-inspired food trends will grow in the UK in the coming years.
A spokesperson for the English Cheesecake Company, which will be handing out free cheesecakes on 2nd July at London Liverpool Street station and 3rd July at Manchester Piccadilly station, said: "American-inspired dishes are showing no signs of going away. The US does comfort food so well, it's no wonder it's here to stay in the UK. We do love an interesting taste combo and looks like sweet and salty is a clear flavour favourite."
American-Inspired Flavour Combinations Most Loved by Brits
- Salted caramel (sweet and salty)
- Cookies and cream
- Bacon with maple syrup
- Bagel with cream cheese and smoked salmon/lox
- Peanut butter and chocolate
- Grilled cheese with tomato soup
- Mac and cheese with hot dogs
- Peanut butter and jam (PB&J)
- Chicken and waffles with syrup
- Apples with peanut butter
Nearly half (45%) said American-inspired foods are brilliant to serve guests because they work well for catering to larger groups, are simple to prepare, and keep things enjoyable and relaxed. The spokesperson added: "American and English foods combine beautifully, as the poll reveals. And it looks like our love of foods from across the pond is only speeding up."
