Pop sensation Rita Ora set social media alight on Thursday by diving headfirst into a nostalgic viral trend, sharing a series of racy throwback photos from 2016 that showcased her in skimpy Lederhosen and daring lingerie looks.
A Blast from the Past: 2016 Style Revival
Addressing her 16 million Instagram followers, the 35-year-old singer jumped on the latest online craze of reminiscing about styles from a decade ago. Her captivating photo album offered a glimpse into her dynamic fashion sense and stage presence from that era.
One standout image featured Rita at Oktoberfest, where she flashed her racy underwear beneath a traditional lace skirt. Another powerful snap captured her commanding the stage in a black lace lingerie ensemble while belting out her hits. The collection also highlighted her incredibly toned abs, showcased in a black bralet paired with a statement white patterned skirt.
The post, simply captioned '2016 Reets' in reference to her nickname, also served as a showcase for her ever-changing hairstyles. Throughout the album, she sported blonde bobs, intricate braids, and long locks thanks to extensions, demonstrating her versatile look from that period.
Beyond Music: A Multifaceted Empire
This social media moment follows recent comments Rita made about female empowerment and her expansive career. Speaking at The Red Sea International Film Festival in Jeddah, Saudi Arabia last month, she told the Daily Mail she refuses to be "limited as just a musician."
"I see myself as an amateur everyday as I'm constantly learning," she explained. "You should never walk into the room thinking you don't have power as you do." She cited icons like Madonna, Blondie, and Cher as inspirations for breaking boundaries and excelling in multiple fields.
Rita has certainly embodied this philosophy, building a formidable career beyond her music. Her television work includes high-profile judging and coaching roles on The Voice UK, The X Factor, and both the UK and US versions of The Masked Singer. She has also ventured into acting with roles in the Fifty Shades franchise and Kung Fu Panda: Dragon Knight.
Lucrative Ventures and Staggering Daily Earnings
Her business acumen extends into endorsements and ventures spanning fashion, beauty, drinks, and entertainment. She has lucrative partnerships with major brands including Adidas, Primark, Escada, Rimmel, Próspero Tequila, and Coca-Cola Zero Sugar.
This diverse portfolio translates into remarkable financial success. Recently filed accounts for her companies, Ora Live and Ora Multi Services, reveal staggering profits. The documents show Rita made an impressive £4.8 million in profits over the year to April, which equates to roughly £13,000 every single day.
This figure more than doubles the £2.3 million profit reported the previous year, according to The Sun. The companies manage her music, tours, television projects, and broader business activities, underscoring the significant earnings and assets she has accumulated over the years.
From a viral 2016 fashion trend to a multi-million pound empire, Rita Ora continues to demonstrate her power as both a cultural trendsetter and a savvy businesswoman, firmly establishing herself as a force across entertainment and commerce.
