While her fellow campmates have fully embraced the bare-faced jungle life on I'm A Celebrity...Get Me Out of Here!, Vogue Williams has been turning heads with her inexplicably polished appearance, despite the show's strict ban on cosmetics.
The Jungle Beauty Secret Revealed
The mystery was solved when Williams casually disclosed her beauty secret to Ruby Wax during a campfire conversation. Rather than smuggling contraband lip products into the Australian wilderness, the television personality revealed she'd had permanent lip liner applied before entering the camp. "It lasts for ages," she explained, describing the treatment as her go-to solution for maintaining colour definition without breaking any of ITV's strict rules.
With that simple revelation, Williams single-handedly thrust Lip Blush treatments back into the beauty spotlight, generating significant interest across the UK in the semi-permanent makeup technique that withstands even the most challenging conditions.
Modern Lip Blush: A World Away From 90s Permanent Makeup
According to leading permanent makeup artist Karen Betts, who performed Williams' treatment, today's Lip Blush bears little resemblance to the harsh, dated permanent makeup of the 1990s. Instead of stark lines that age poorly, modern techniques create a soft, natural-looking wash of colour that mimics your lips on their very best day.
Lip Blush functions as a hybrid between a tint, a stain, and extremely subtle micro-tattooing. Artists use ultra-fine needles and micro-shading techniques to deposit a diffused veil of pigment that creates the illusion of symmetry, evens out tone, and provides a slightly fuller appearance without the use of fillers.
The Treatment Process and Lasting Results
The procedure begins with an extensive consultation where the artist meticulously maps out the ideal shape and shade, making adjustments until achieving perfection. The actual treatment typically takes around 90 minutes and is described by Betts as feeling similar to "an electric toothbrush held against your skin."
Most clients return for a second appointment several weeks later to reinforce areas where the colour may not have held as strongly. The results typically last up to one year before gradually fading, with most people scheduling colour boost appointments every 12-18 months to maintain freshness.
Williams isn't the first I'm A Celebrity contestant to employ this clever beauty preparation. Last year, both Coleen Rooney and Tulisa appeared with noticeably defined features that sparked speculation about rule-breaking. Tulisa confirmed on Instagram before jetting off to Australia that she had "tatted the lips to match the brows," while Rooney has previously been known to favour microblading treatments for her eyebrows.
This beauty strategy demonstrates how celebrities are finding innovative ways to maintain their signature looks within the strict parameters of reality television, proving that sometimes the best beauty secrets are those you can't wash off.