A celebrity make-up artist has shared a simple yet transformative technique that promises to banish the dreaded creasing of foundation and concealer, particularly for women over the age of 40.
The Challenge of Make-up on Mature Skin
As skin matures, achieving a smooth, radiant complexion with traditional make-up application can become difficult. Many high-coverage products have a tendency to settle into fine lines and wrinkles, creating a dry, cakey appearance that can actually accentuate signs of ageing rather than conceal them.
Katie Jane Hughes' Viral Concealer Method
Katie Jane Hughes, a 41-year-old British make-up artist now based in New York, took to TikTok to demonstrate what she calls "the best trick I could ever teach you." The core of her method revolves around a clever approach to priming your brush before application.
She advises using a full-coverage concealer and a small brush, typically an eyeshadow brush. The key step is to dab a small amount of concealer onto the back of your hand and then thoroughly work the product into the bristles of the brush until most of it has disappeared.
How to Achieve the Flawless Finish
Once the brush is primed, you gently sweep it over areas of the face that need coverage, such as redness around the nose or discolouration near the mouth. Hughes emphasises that this technique uses minimal product, resulting in a natural, skin-like finish that doesn't look or feel heavy.
She also offers a crucial pre-application tip: washing your face with a cloth before bed to gently exfoliate the skin. This prepares a smoother canvas for make-up the following day.
Hughes warned that applying thick foundation directly around the nose is a common mistake, as it will crease much faster. Her method provides targeted coverage without the heaviness. The artist stated that this has become one of her most viral tips, with many people trying it and reporting amazing results.
This innovative approach offers a practical solution for anyone, especially those with more mature skin, seeking a youthful, radiant complexion without the tell-tale signs of heavy make-up.
