The Duchess of Sussex appears to be quietly building her next commercial empire, with sources revealing she's in the trial phase of a mysterious new lifestyle venture.
Behind the Scenes of a Royal Business Move
Meghan Markle has been discreetly developing what insiders describe as a "passion project" that could see her entering the competitive lifestyle market. While details remain closely guarded, the venture appears to be connected to her recently trademarked "American Riviera Orchard" brand.
According to sources close to the former actress, she's been personally testing products and refining her vision before any official public announcement. This careful approach suggests the 42-year-old is determined to get every detail perfect before unveiling her latest entrepreneurial endeavour.
Strategic Testing Phase Underway
Industry insiders confirm that Meghan has been conducting what's known in business circles as a "soft launch" - quietly gathering feedback and making adjustments before a full-scale rollout. This method allows creators to refine their offerings based on real-world responses rather than assumptions.
The timing is particularly interesting, coming as the Duchess and Prince Harry continue to build their commercial portfolio through their Archewell foundation and various media deals. This new venture could represent another significant income stream for the Montecito-based couple.
What We Know About American Riviera Orchard
While Meghan has remained characteristically silent about her plans, trademark applications provide some clues about the direction she might be taking:
- Potential product lines including cookbooks, tableware, and edible treats
- A focus on home and lifestyle categories
- Possible connections to her California lifestyle and interests
Royal commentators suggest this could be Meghan's most personal business venture yet, potentially drawing inspiration from her California home and the couple's Montecito lifestyle.
The Bigger Picture for Harry and Meghan
This development comes at a pivotal moment for the Sussexes, who have been actively building their brand outside the royal fold. Their Netflix deal and various speaking engagements have established them as global figures, but this new venture could represent a more tangible business asset.
As one industry analyst noted: "Lifestyle brands can be incredibly lucrative if executed well. Meghan appears to be taking the measured approach necessary for long-term success rather than rushing to market."
