Thailand has rolled out a significant update to its alcohol legislation, placing fresh responsibilities on both businesses and individuals, including the millions of tourists who visit each year.
Key Details of the New Alcohol Control Act
The new legislation, known as the Alcohol Control Act (No. 2) B.E. 2568 (2025), came into effect on 8 November 2025. It explicitly prohibits the buying, selling, and consumption of alcohol in unlicensed premises during two specific time windows: from midnight until 11 am and again from 2 pm until 5 pm.
Anyone caught breaking these rules, whether a resident or a visitor, faces a substantial penalty. The fine for a violation can reach up to 10,000 Thai baht, which is approximately £235.
Exemptions and Industry Backlash
There are important exceptions to these restricted hours. The rules do not apply to certain licensed establishments, which include pubs, bars, hotels, and international airport departure lounges. This means tourists in these specific locations can purchase and consume alcohol outside the banned hours.
Despite the government's intention to use the laws to enhance public safety, the changes have been met with considerable confusion and frustration. Smaller businesses and tourism groups are particularly affected, with many calling for greater clarification and even a revision of the new regulations, arguing they could negatively impact trade and the visitor experience.
What This Means for Travellers
For UK tourists planning a trip to Thailand, understanding these new rules is crucial. The law now holds individuals directly accountable, so it's important to be aware of the restricted times and ensure you are in a licensed venue if you wish to have a drink during the prohibited periods. Always check the licensing status of your location to avoid an unexpected and costly fine.
