Google has introduced a new tool called Preferred Sources, allowing users to personalise their search results to prioritise content from selected news outlets, including the BBC. The feature aims to bring trusted journalism to the forefront, especially as AI-generated summaries have sometimes pushed reliable sources further down the page.
To set the BBC as a Preferred Source, users can visit a direct link and tick the box next to BBC.com after signing into their Google account. Alternatively, during a search, users can click the starred card icon next to 'Top Stories' to add BBC.com as a preferred source, with the preference applying to all future searches.
Preferred Sources will appear most prominently in the 'from your sources' section within Google's Top Stories results, available on both desktop and mobile. The tool is designed to make Google's search smarter by showing more articles, videos, and updates from the selected sources.
BBC Global News Ltd, a commercial company part of BBC Studios, operates the BBC's international journalism. The feature underscores Google's effort to give users more control over their news consumption in an era of information overload.
