Consumers looking to upgrade their smartphone should hold off on purchasing several popular models, as major manufacturers are set to release new devices in the coming weeks and months. Samsung, Google, Apple, and OnePlus are all preparing to launch refreshed versions, making current iterations less desirable investments.
Samsung Galaxy Z Fold 7 and Flip 7
Samsung has confirmed its next Unpacked event on July 22 in London, where it will unveil new foldable devices. The Galaxy Z Fold 7 is expected to be replaced by the Z Fold 8, and a completely new foldable with a passport-like shape may debut. According to Samsung, the event will showcase “the newest additions to the Galaxy portfolio, which has defined the foldable category.” The company teased “A New Shape Unfolds,” suggesting a wider, more tablet-like display when opened. Similarly, the Galaxy Z Flip 7 could be superseded by the Flip 8, featuring a larger front screen, longer battery life, a faster processor, and camera improvements.
Google Pixel 10
Google has announced a launch event in New York on August 12, starting at 11pm BST. The invite states: “Come celebrate with us in NYC on August 12. It's the night the next generation of Pixel arrives.” The Pixel 11 range, including a Pixel 11 Pro, is expected to replace the current Pixel 10 flagships. Upgrades may include more powerful processors, improved cameras, longer battery life, AI advancements, new colours, updated design, and faster charging.
Apple iPhone 17
Rumours indicate Apple will launch new iPhones in September, but the lineup may differ from expectations. Instead of a standard iPhone 18 or iPhone Air, Apple is speculated to focus on the Pro models and introduce a foldable device with a passport-style design. A standard iPhone 18 may arrive early next year. Apple has not confirmed details, but the upcoming launch could be significant for premium phone seekers.
OnePlus 13
OnePlus is reportedly preparing the OnePlus 16 for an autumn release, with features including a 9000mAh battery, a 200MP camera, a Snapdragon 8 Gen 6 processor, 120W charging, and a 6.77-inch screen with a 180Hz refresh rate. These upgrades make the current OnePlus 13 less appealing.
In summary, consumers are advised to wait for these upcoming releases before purchasing a new smartphone, as the current models will soon be outdated by significant improvements in performance, camera, battery, and design.
