Shoppers are flocking to Primark to buy a £7 skincare gift set that they claim is strikingly similar to a premium £68 OUAI product. Beauty enthusiast Rhiain Hudson discovered the PS... Golden Veil Body Care Set and was amazed by how much it resembled the luxury St. Bart's Travel Kit from OUAI.
What's in the Primark Set?
The three-piece set includes a glow body wash, a body butter, and a fragrance. Rhiain described it as excellent value for money, noting that the scent is almost identical to the tropical St. Barts fragrance from OUAI. The Primark set is called the PS... Golden Veil Body Care Set.
Comparison to the OUAI Version
While the OUAI St. Bart's Travel Kit contains a travel-size body cleanser, body crème, scalp and body scrub, and hair and body mist in a larger quantity, the Primark alternative offers a more affordable way to test the scent before committing to the pricier option. Rhiain suggested that for those unsure about the fragrance, the £7 set is a smart trial purchase.
Other Primark Finds
Rhiain also spotted other travel sets at Primark that include accessories like claw clips and spatulas, reminiscent of those from designer brand Tacha. Additionally, Primark is stocking towels, hair turbans, and body-washing loofahs. For those preferring larger sizes, jumbo versions of the body care products are available for just £4.
Shopper Reactions
"I love expensive stuff, but I also love bagging myself a bargain as well," Rhiain told her followers, encouraging them to visit their local Primark to see the products for themselves. The set has become a viral hit among budget-conscious beauty lovers.
Money-Saving Tips for Primark Shoppers
To make the most of Primark's low prices, experts recommend setting a hard budget before shopping, making a list of needs first, and comparing cost per wear. Checking quality in-store—such as seams, zips, and fabric thickness—can prevent repurchasing. Shopping basics and multipacks, being strategic with trends, and watching for end-of-season reductions are also effective ways to save.
