The best-selling New Balance 327 trainers, loved by women of all ages, have just been discounted in the brand's huge summer sale. The viral trainers have been praised for their comfort and style, and now they are available for a lower price.
Price and Availability
Originally priced at £110, the 327 trainers have been reduced to £77 as part of the New Balance summer sale. At the time of writing, most sizes are available except for size 8 and above. The Moonbeam with Classic Burgundy and Moonbeam with Outerspace colorways are reduced, while the Black with Moonbeam variation remains at full price.
Design and Materials
New Balance explains that the shoes are crafted with premium materials including suede and have an upper design that celebrates the iconic '70s silhouette, while adding contemporary details like a bold N logo for a fresh take on an all-time classic. "Comfortable and obviously stylish, these women's retro sneakers give your everyday wear a fashionable finish," the website states.
Shopper Reviews
Shoppers have hailed the trainers as the most comfortable shoes for walking. One customer who wore them on travels wrote: "Great fit great style amazing comfort they feel very light on your feet. I wore them on a 5 hour flight no problems. First day on holiday walked for 7km no problems and walked every day after that no discomfort rubbing blisters absolutely nothing I couldn’t believe it."
Another raved about the comfort, adding: "First purchase of New Balance trainers, they are so comfortable I would definitely but again. Fit is excellent and they are very stylish." A repeat customer who wears them daily said: "This is my second pair and I love them. Stylish with lots of support and super comfy. I suffered from plantar fasciitis until I started wearing these daily."
Other Sale Deals
Elsewhere in the sale, the Unisex 530 shoes are now 30% off, down to £70 from £100 in both silver and gold. These trainers are a classic running shoe with a cushioned ABZORB midsole for comfort.
Schuh's current sale also has offers, including the New Balance 204L in Sea Salt & Stone Pink reduced to £65 from £110, and the New Balance 530s in Silver down from £100 to £64. Schuh is also running an offer where you spend £25 on full price shoes to save £10 on your second full price item.



