Evans, the beloved British plus-size womenswear retailer, is making a triumphant return to the high street after closing all its stores in 2020. The brand, which was a staple of British fashion for nearly a century, will now operate concessions within 35 Yours Clothing and M&Co stores across the UK.
A Storied History
Founded in 1930, Evans built its reputation on delivering high-quality women's fashion for sizes above 14. At its peak, the brand boasted hundreds of outlets throughout the UK. However, in December 2020, Evans was forced to shut all its physical stores and concessions after its parent company, Arcadia Group, fell into administration. The brand transitioned to an online-only operation and was acquired by AK Retail in 2023.
New Concessions Across the UK
AK Retail, which also owns Yours Clothing and MandCo, has given the green light for Evans to operate as a concession within Yours Clothing outlets. Yours Clothing has over 100 locations across the UK, and Evans will feature in 35 of these stores. In Scotland, the Evans brand will appear at The Plaza in East Kilbride, Braehead Shopping Centre near Glasgow, and The Thistles Shopping Centre in Stirling.
Customer Loyalty Drives Return
Yours Clothing told Fashion Network: "Plus-size women are among the most loyal fashion shoppers in the UK. When a brand gets it right – when the fit works, the range is genuine, and the product reflects real women, they come back. Evans earned that loyalty over decades. And when the brand reduced its high street presence, its customers did not stop looking."
Evans will sit alongside Yours Clothing's own collection, which also serves a plus-size clientele, offering a wider range of options for shoppers.
