Debenhams Group, the retail conglomerate that owns brands including Debenhams, Boohoo, and Karen Millen, has announced plans to raise £35 million through an equity fundraiser. This strategic move aims to accelerate the company's turnaround initiatives and significantly reduce its debt burden.
Equity Fundraiser Details
The company, which was renamed from Boohoo last year, has been actively preparing for this equity fundraiser to enhance its liquidity position. Key figures within the organisation, including co-founder Mahmud Kamani, group chief executive Dan Finley, and non-executive director Iain McDonald, are expected to participate in the fundraising effort.
Financial Flexibility Discussions
In addition to the equity raise, Debenhams Group is engaged in advanced discussions with its lending syndicate to secure further financial flexibility. This additional support is intended to bolster the company's ongoing turnaround efforts and provide a more stable financial foundation.
Turnaround Progress and Targets
The retail group has reported that its turnaround plan is progressing swiftly, maintaining confidence in its financial targets for the current year. This follows an upgrade announced last month, with the company on track to achieve adjusted underlying profits of £50 million for the financial year ending in February.
Asset-Lite Model Strategy
Debenhams continues to explore opportunities to develop an asset-lite business model. This includes potential sales of non-core assets, forming strategic supply chain partnerships, pursuing intellectual property licensing agreements, and investigating various financing options. The company has not specified which business segments might be considered non-core for potential divestment.
Notably, the group recently suspended plans to potentially sell its PrettyLittleThing brand, indicating a strategic reassessment of its brand portfolio.
Cost Reduction Initiatives
The company is implementing significant cost-cutting measures across its operations. Property lease costs are projected to decrease from £17 million in the current financial year to approximately £13 million next year. This reduction is expected to be further enhanced by an additional £6 million saving when the lease on a vacant US property expires.
Capital expenditure is also being streamlined, with plans to reduce spending from £16 million over the past year to around £8 million moving forward.
Future Outlook
"As a result of this simplification of the group's business, the planned fundraise, the continued focus on improving and growing the asset-lite marketplace model, and the resulting impact of significantly improving the group's cash generation, the directors remain confident in the outlook for full-year 2026 and full-year 2027," the company stated in its announcement.
The combination of these strategic initiatives—including the equity fundraiser, cost reductions, and business model optimisation—positions Debenhams Group for improved financial performance and sustainable growth in the coming years.



