Emma North, a 32G bra wearer, has found a game-changing solution for her work-from-home wardrobe: Bravissimo's Ultimate Comfort Bra. This non-wired style, available in band sizes 28–40 and cup sizes D–L, offers the support and comfort she needs for long hours at a desk.
Design and Support Features
Made from soft jersey fabric with bra-sized hidden mesh cups, the Ultimate Comfort Bra provides adequate lift and separation without the discomfort of underwires. It features adjustable straps and a hook-and-eye fastening at the back, making it easy to put on and adjust. The bra also offers extra coverage at the front, which is a bonus for those who prefer less exposed cleavage.
For cup sizes JJ–L, Bravissimo has added extra shaping on the outer cups for enhanced support. The design smooths out lumps and bumps under the arms and around the back, creating a sleek silhouette under tight tops.
From Sleep Bra to Daily Favorite
Originally named the Sleep Bra, the product was renamed the Ultimate Comfort Bra after many customers reported wearing it during the day. Emma notes that this rebranding reflects the bra's versatility and comfort.
Available in four colours—black, burgundy, pale blue, and pink—the black version has become Emma's daily go-to. She reports that after months of frequent wear and washing, the bra shows no signs of wear, unlike her lace bras.
Impact on Wardrobe
Emma admits that this bra has become such a staple that her underwired bras are now neglected. As someone who had given up on non-wired bras, she finds this transformation remarkable. The bra costs £39 and is available for purchase on the Bravissimo website.
Emma concludes, "If you’re blessed – and cursed – with a fuller bust like mine, consider this your sign to head to Bravissimo and shop one for yourself. You won’t regret it."



