The highly anticipated Boots Boxing Day sale for 2025 is now officially live, offering savvy shoppers a final opportunity this year to snap up premium beauty, tech, and wellness products at significantly reduced prices. Kicking off online on Christmas Eve, the sale has now rolled out to physical stores across the UK from Friday 26 December.
Expert Tips for Navigating the Boots Sale
With years of experience covering the annual event, beauty writer Lucy Smith emphasises that the strongest discounts tend to sell out rapidly. She advises going in with a prepared shortlist to avoid missing out on the best offers. The sale features a broad mix of everyday essentials and coveted cult brands, with particularly impressive reductions on post-Christmas gift sets from major names like Clarins, Benefit, and Liz Earle.
Savvy shoppers should also note that while the event is branded as a Boxing Day sale, it typically merges with Boots' January promotions. However, the most sought-after items and limited-edition sets are often available in this first wave, with leftover stock potentially seeing deeper cuts later.
Standout Deals in the 2025 Boots Boxing Day Sale
The sale boasts impressive savings across categories. In beauty, the Dyson Airstrait straightener has seen a substantial £150 reduction, now priced at £299.99. Esteemed skincare staples are also discounted, including Estée Lauder's Advanced Night Repair Serum for £75.65 and the Bobbi Brown Vitamin Enriched Face Base at £71.40.
Tech and wellness have not been forgotten. The Oral-B iO6 electric toothbrush gift set is now £120, down from £300, and the Philips Lumea 9000 IPL device is available for £288. For those focusing on fitness goals in the new year, the Garmin Forerunner 955 solar smartwatch is £100 off.
Hidden Gems and Gift Set Bargains
Some of the most compelling offers are on bundled gift sets. The Liz Earle Ultimate Skincare Collection, worth £97, is now just £34.20. Perfume lovers can find the popular Prada Paradoxe Eau de Parfum gift set for £73.99, and the Armani My Way set for £47.33.
A notable hidden deal is the Maison Margiela Replica Candle Trio Set, listed on clearance for £40—half the price of many competitors. The set includes the beloved Fireplace, Lazy Sunday Morning, and Bubble Bath scents.
Other highlighted deals include:
- Elemis Pro-Collagen Cleansing Balm: Was £52, now £44.20.
- Clarins Double Serum Collection: Was £94, now £62.66.
- Benefit Rollin' with Benetint Gift Set: Was £32.50, now £21.66.
- Dreamland Intelliheat Faux Fur Warming Throw: Was £129.99, now £79.94.
Sale Duration and Shopping Advice
The sale began online on 24 December 2025 and in stores from Boxing Day, 26 December. Shoppers planning to visit a store are advised to check local opening hours first, as these may vary over the festive period.
With Lucy Smith's expertise in testing hundreds of products annually, readers can trust that the deals highlighted offer genuine savings on quality items, not inflated discounts. This makes the Boots Boxing Day sale a prime opportunity to invest in high-performance beauty tools, skincare heroes, and innovative tech for less as the new year approaches.
