Blackpool Named Cheapest UK Seaside Spot in Europe for 2026

Blackpool has been named the most affordable UK seaside destination for summer 2026, ranking ninth overall in a list of the cheapest European holiday spots, according to new research from credit card brand Aqua. The study compared the cost of a week-long stay for two in July, including flights, accommodation, meals, attractions, and fuel.

Blackpool's Affordability Stands Out

Blackpool boasts the lowest average prices for local attractions among the top 10, at just £31, and fuel costs averaging £35. The only UK destination to make the list, it offers a budget-friendly alternative for Brits seeking a staycation amid rising flight costs. Nearly half (47%) of Brits with travel plans have cut back due to higher expenses, the research noted.

Albania topped the overall list, with return flights at £100 and a week's stay for two in July costing £381. Other affordable European destinations included Prague, Porto, Madrid, Lisbon, Costa Del Sol, Budapest, Tenerife, and Lanzarote.

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Blackpool Pleasure Beach: Top Attraction

Blackpool Pleasure Beach, rated 4 stars on TripAdvisor based on over 15,000 reviews, is the top attraction. Unlimited-ride eTickets start from £31.50 online for adults (ages 12+) and £22.50 for children, compared to gate prices of up to £50. Booking at least seven days in advance can save up to £14 per ticket. Pay-as-you-ride individual tickets start from £7.

One visitor wrote: "An amazing day on the theme park with amazing rides, all the staff were friendly and helpful, great day all round would recommend going." Another added: "Amazing friendly staff, always happy to help, amazing rides as well, can always have a great day at the Pleasure Beach."

A third reviewer commented: "We had a fantastic trip to Blackpool Pleasure Beach, which was enjoyed by all ages. Our youngest is just a toddler, and our oldest is a teenager and they both had a great time. There is really something for everyone."

A fourth said: "Best day ever today! Jake and Jamie, who work on the Big One, you were right, it doesn't go upside down! Although we got wetter than we ever would of on Valhalla!! All staff were great, facilities too. Can't wait to come back."

Finally, one posted: "Great, I had a wonderful time at the amusement park. I am glad I enjoyed all the attractions and entertainment. The atmosphere there was absolutely delightful."

Other UK Staycation Costs

London, the most popular UK staycation destination, leads with high accommodation costs (£1,133 per week for two adults), but offers inexpensive meals (£20) and pints (£7). Many attractions like the British Museum and National Gallery are free. Brighton ranks second, with accommodation at £1,715 per week for two adults, the second highest of all locations analysed. Falmouth follows in third, with accommodation at £1,501 per week for two adults.