One in six single Britons have not been on a date with someone they first met in real life in the past two years, according to a poll of 1,000 adults. However, 83% hope to meet someone in person this summer, rather than through online dating apps.
The survey, commissioned by Mecca Bingo, found that 60% of singles admit their confidence holds them back from talking to someone new face-to-face, with many citing fear of rejection and awkwardness. To help, Mecca Bingo has launched a 'Bingo Wingman Service', with trained staff on hand to spark conversations and boost confidence.
Dating expert Cici Coleman, who partnered with Mecca Bingo, said: "In a world where so much communication happens behind a screen, approaching someone in real life can feel daunting. Shared activities like bingo help take the pressure off traditional dates."
The research also revealed that 52% of singles prefer to meet organically rather than use dating apps, and 26% now favour activity-based dates. Three-quarters see summer as the ideal season for romance, but only 18% find their friends helpful in meeting new people.
Sarah O'Neill, director of innovation at Mecca Bingo, said: "Our research shows singletons are seeking experience-led ways to date. We wanted to offer a fun, subtle helping hand to give them the confidence to make that first move." The 'Bingo Wingman Service' is available in select clubs every Thursday throughout June, with a free plate of chicken wings for those who use it.
