Asda has reintroduced a fuel saving offer, giving customers 5p off per litre at 262 petrol stations across the UK, but only until October 14. The offer is available at participating Asda and Asda Express fuel sites.
Shoppers who spend £40 or more in a single in-store transaction between September 23 and October 14 will receive a 5p-per-litre fuel coupon in their Asda Rewards app. The coupon is redeemable on a single fuel purchase until October 31 at participating Asda filling stations.
Savings and eligibility
The offer could save drivers up to £3 each time they fill a typical 60-litre family car. It is available at 262 participating Asda and Asda Express sites offering Asda-branded fuel.
Rachel Eyre, Chief Customer Officer at Asda, said: “The weekly shop and the cost of filling up the car are two of the biggest everyday expenses for many households. Customers told us how much they valued this Rewards offer when we ran it earlier this year. We’re pleased to bring it back as part of our continued investment to help keep the cost of feeding and fuelling the family down.”
Fuel prices and political pressure
The offer comes as diesel prices teeter on record highs. According to the RAC, the average price of diesel has hit 198.32p. Simon Williams, the automotive firm’s head of policy, has forecast “the record of 199.09p will almost certainly be surpassed over the weekend”.
On the eve of the Labour Party Conference, Prime Minister Andy Burnham faced calls to say how he would ease the cost of driving. Asked whether he will cut taxes on diesel, the Prime Minister told BBC East Yorkshire and Lincolnshire: “People will have to wait for the Budget on this one.” He added: “I am well aware, though, of the pressure on people and particularly the cost of fuel.”
He warned the cost rise was “barely in” the UK Government’s control and said: “Obviously, it’s driven by world events and the supply of fuel or the restriction on the supply of fuel in the Middle East.”
Broader impact
Earlier this month, oil prices rose above 100 dollars a barrel for the first time since July after the latest round of strikes in the Iran war. Steve Gooding, director of the RAC Foundation, said: “Six months into the conflict in the Gulf and drivers have paid billions of pounds in ‘war premiums’ over and above what they might have expected to pay had oil and pump prices remained near the level they were before the war began.
“The bad news is that they are likely to pay billions more before peace is restored.
“The Government can’t end the war, but it can recognise the financial hit to drivers and businesses caused by surging petrol and diesel prices.
“Surely the Chancellor is considering a cut in fuel duty at the budget to reverse this hike in the cost of living?
“It’s worth remembering that the Exchequer currently receives more than 80p per litre of fuel sold on the forecourts, in the form of duty and VAT.”
Asda’s monthly Income Tracker, which measures how much money households have left after paying taxes and essential bills, showed spending power growth slowed to 3.4% last month – the weakest level since March.
