
Benidorm, long celebrated as one of Spain's most vibrant holiday destinations, is facing an unexpected downturn. Tourists are increasingly turning their backs on the coastal hotspot in favour of cheaper alternatives elsewhere in Spain.
Why Are Tourists Leaving Benidorm?
Rising costs and overcrowding have made Benidorm less appealing to budget travellers. Many visitors now seek quieter, more affordable locations that offer similar sunshine and beaches without the premium price tag.
Where Are They Going Instead?
Popular alternatives include:
- Almería: Known for its unspoiled beaches and lower prices.
- Costa de la Luz: A quieter coastal region with stunning scenery.
- Murcia: Offers great value for families and couples alike.
These destinations provide excellent amenities at a fraction of Benidorm's costs, making them increasingly attractive to holidaymakers.
The Future of Benidorm
While Benidorm remains a favourite for some, its reputation as a budget-friendly destination is under threat. Local businesses may need to adapt to retain visitors in an increasingly competitive market.
Will Benidorm bounce back, or is this the beginning of a long-term decline? Only time will tell.