New restrictions in Venice aimed at curbing overtourism have failed to reduce crowds, with critics arguing that the piecemeal approach has had little impact. The rules, which took effect on 1 August, limit tour groups to 25 people and ban loudspeakers on the main island and nearby islands. Those who break the rules face fines of between €25 and €500.
Tour guides have expressed frustration with the measures. Alejandro, a guide from Mexico, said the limit made it harder to manage groups. “It would be nicer to all be together – instead, the guide in the first group is doing the talking and I’m just making sure we don’t lose each other,” he said. Giulia, a Venetian guide, added: “It’s not easy to find guides to take care of more than one group… much like the entrance fee, I doubt it will change a thing.”
In April, Venice became the first major tourist hub to charge an entry fee, a €5 levy on 29 peak days. The scheme raised €2.4m but failed to reduce visitor numbers. Data showed that on some days when the fee was in place, numbers were 5,000 higher than in 2023. Opposition councillor Giovanni Andrea Martini said: “It has had absolutely no impact.” No fines were issued for non-payment, as authorities feared legal challenges.
Residents have criticised the focus on day-trippers and called for action on short-term holiday lets. Stefano Croce, vice-president of the tour guide association, said: “There is no control over things like Airbnb. So many of my friends have left and our offspring are leaving, too.” Venice’s population fell below 50,000 for the first time in 2022.
Scepticism over the city’s ability to tackle overtourism has deepened after Mayor Luigi Brugnaro was investigated over a corruption scandal. Brugnaro has denied any wrongdoing. The city, which attracts about 30 million visitors annually, continues to struggle with the effects of mass tourism.
