Sardinia, a large Mediterranean island easily accessible from the UK, rivals destinations like the Maldives and Barbados for world-class beaches, without the crowds found on Spanish and Greek islands. Majorca was recently described as "overrun with tourists," and Zakynthos as the "capital of over-tourism." Official UK government figures show British tourists visit Spain far more than Italy, where Sardinia is located.
Europe's Top Beaches
In the most recent list of Europe's 50 best beaches, Sardinia has two in the top 10. In 2024, Cala Goloritzé was named the best on Earth. The World’s 50 Best Beaches described it: "Cala Goloritzé feels like more than just a beach — its raw beauty has a way of touching you emotionally the moment you lay eyes on it." This year, Cala Dei Gabbiani and La Pelosa were among Europe's top 10.
Beyond the Beaches
Sardinia is the second largest Mediterranean island, offering inland countryside, coastal villages, luxury resorts, and exceptional food and drink. Many restaurants still cater mainly to locals, ensuring high-quality cuisine. The city of Cagliari provides culture and nightlife. The island is easily navigable by car, with stunning beaches dotted every few miles. Temperatures reach 30°C in summer and up to 23°C in October.
Must-See Beaches
- Cala Mariolu: clear turquoise to deep blue water, white limestone pebbles, dramatic cliffs, rich marine life.
- La Pelosa: powdery white sand, shallow crystal-clear waters, iconic 16th-century watchtower.
- Cala Dei Gabbiani: clear waters, few crowds.
- Spiaggia del Pirata: 100 metres long, good for snorkelling.
- Spiaggia Rena Bianca: pale fine sand, shallow clear water, views towards Corsica.
- Cala Corsara: in La Maddalena archipelago, crystal-clear water, soft golden sands, dramatic rock formations.
- Spiaggia del Poetto: 8km-long beach on Cagliari's outskirts.
- Liscia Ruja: unspoilt nature and exclusive beach clubs.
Celebrity Hotspot
Bradley Cooper, Gigi Hadid, Beyoncé, Sir Elton John, Leonardo DiCaprio, and Cristiano Ronaldo have holidayed in Sardinia, particularly the Costa Smeralda region and Porto Cervo, where superyachts moor with security. Nearby Spiagga del Principe is described by Lonely Planet as a "magnificent crescent of white sand... bound by unspoiled macchia and startlingly clear blue waters."
Food and Drink
Major towns and cities have authentic restaurants mostly aimed at Italians. Many beaches offer pop-up places for salads, wine, or piadini. Sardinia's famously long-living population benefits from a diet of fish, fruit, vegetables, and olive oil. Agriturismo experiences on traditional farms provide extensive menus of locally-produced food.
Where to Stay
Cagliari on the south coast is a bustling city with authentic Italian experiences and nearby beaches like Poetto. Alghero, a medieval town, is close to La Pelosa. The Costa Smeralda region, while popular among wealthier visitors, has affordable options like Cannigione.
Flying to Sardinia
Main airports are Cagliari, Olbia, and Alghero, served by several UK airports with deals from around £40.
