McLaren F1 Pop-Up Brings Silverstone Race Weekend to Central London

Motorsport enthusiasts are invited to savour the excitement of Formula 1 in an immersive pop-up delivering the buzz of Silverstone to central London.

Experience a Race Weekend from Central London

You can experience a race weekend from central London at The Ultimate VELO x McLaren Mastercard Formula 1 Team London Experience. Honouring the fervour and vitality of Formula 1 supporters, VELO is presenting a unique experience for those unable to attend trackside, whisking visitors into the realm of VELO x McLaren Mastercard Formula 1 Team via a collection of interactive features inspired by an actual race weekend.

Interactive Features and Contests

Attendees can slip behind the wheel on professional racing simulators, clocking their quickest lap times for the opportunity to witness the McLaren Mastercard Formula 1 team in action on race day, from the balcony at Hilton Garden Inn Silverstone, with views across the starting grid. The contest will operate throughout the week-long fan experience.

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Exclusive Memorabilia

For the very first time, visitors will also get the chance to examine an authentic slice of Formula 1 heritage, featuring genuine components of the MCL36 car from 2022, autographed by 2025 World Champion Lando Norris. Supporters will also get the opportunity to take home one of the exclusive signed pieces.

In addition to this, the experience will display a replica front wing, adorned in 2025's Live Your Fandom livery, offering fans a detailed glimpse at the pioneering innovation and technology that influenced last season's racing prowess. Designed to bridge the gap between fans and the sport beyond the grandstands, the pop-up offers an immersive glimpse of the thrill in the run-up to the Silverstone race.

Event Details

The complimentary Ultimate VELO x McLaren Mastercard Formula 1 Team London Experience will be held at Future Stores, 95 Oxford Street, London, W1D 2AD, from June 15-21. Visitors can indulge in racing simulators, exclusive memorabilia, branded merchandise, free food and drink, and the opportunity to access unforgettable Silverstone experiences.