The Women's Euro 2025 qualifier between England and Italy proved to be a ratings hit for ITV, with millions tuning in to watch the Lionesses in action. The match, which ended in a thrilling draw, captivated audiences across the UK, further cementing the rise of women's football.
Record-Breaking Viewership
ITV reported that the broadcast attracted an average of 3.5 million viewers, peaking at 4.2 million during the tense final moments. These figures mark a significant milestone for women's football, demonstrating its increasing appeal to mainstream audiences.
A Nail-Biting Encounter
The game itself was a rollercoaster of emotions, with both teams delivering a competitive and entertaining performance. England's Lionesses showcased their skill and determination, while Italy's squad pushed them to the limit, resulting in a hard-fought draw.
The Growth of Women's Football
This record-breaking viewership underscores the rapid growth of women's football in recent years. With more fans than ever before tuning in to support their teams, the sport continues to break barriers and set new benchmarks.
ITV's coverage has played a pivotal role in bringing women's football to a wider audience, and the success of this match suggests even brighter prospects for the future of the game.
