President Trump has lost the support of Reform UK voters despite his high-profile friendship with party leader Nigel Farage. The President's favourability in Britain has fallen to a record low and is in negative territory among Reform voters for the first time, according to research by More in Common. This comes as the Trump administration reels from disastrous midterm elections which saw Democrats take control of both houses of Congress, potentially opening the door to new impeachment hearings.
Record low favourability
Back in January 2025, when Mr Trump moved back into the Oval Office, 58% of people who had voted for Reform in the 2024 election viewed him positively, with just 28% seeing him negatively. Now 45% regard him more negatively than positively (37%).
Luke Tryl of More in Common said that across the country seven out of 10 people now view the Republican leader negatively – with 58% holding a “very” negative view. He said events such as the war in Iran have “deepened many Britons’ perception of Trump as a source of global chaos and insecurity”. A mere 14% of Britons now hold a positive opinion of the President.
Right-wing support collapses
In a further sign of how support for Mr Trump on the Right of British politics has collapsed, 54% of people who voted for Rishi Sunak's Conservatives in 2024 now view him very negatively. Liberal Democrat voters are the most negative about Trump, with 73% seeing him very negatively – higher than for any other party's voters.
British support for the President is highest among 25-34-year-olds, with nearly one in three (32%) holding a positive view of him. In contrast, the oldest Britons are the most opposed, with only 3% looking at him in a positive light.
Electoral liability for Reform
Reform may find that the historically warm relationship between Mr Farage and Mr Trump is an electoral liability. When voters were asked to name up to three reasons why they were not voting Reform, 21% cited Mr Farage's perceived support for the president.
However, Mr Farage has been frank in his assessment of the recent midterms, describing it as a “disaster” and saying there is “no question” the war with Iran was a mistake. He said that Mr Trump has promised “no more foreign wars and here we are in month eight of a war with no sign of ending”.
