Rimmel Launches New Coffee-Inspired Lip Balm After Viral Liner Success
Rimmel Launches New Coffee-Inspired Lip Balm After Viral Hit

Rimmel London has unveiled a new lip product that is already generating significant buzz among beauty enthusiasts, following the phenomenal success of its viral $6 lip liner. The brand's Lasting Finish Lip Liner in Cappuccino became a sell-out sensation, and now the company is capitalising on that momentum with the launch of the Oh My Gloss! Lip Butter Me Up Lip Balm, available in three coffee-inspired shades.

What Makes the New Lip Balm Special?

This balm is not just about attractive colours; it is formulated to deliver intense hydration, leaving lips feeling buttery soft. Unlike many sticky lip products, it provides a sleek, glossy tint that enhances the smoothness and appearance of lips. The pocket-sized balm, particularly the cappuccino shade, complements a wide range of makeup looks, as demonstrated by Elise Wilson, Daily Mail's senior lifestyle reporter.

Key Ingredients and Benefits

The balm's effectiveness stems from a blend of nourishing ingredients, including peptides, avocado butter, hyaluronic acid, and five per cent squalane. These components work together to protect and condition dry lips, making it an ideal on-the-go product. Simply pop it in your handbag to ensure you always have your favourite balm at hand. Additionally, a light and sweet vanilla flavour adds a heavenly scent that encourages repeated use.

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Shade Options and Versatility

The Oh My Gloss! Lip Butter is available in three subtle shades designed to suit any skin tone and makeup style. The signature Cappuccino shade is a must-have, inspired by the original lip liner, and can be paired with it for long-lasting, statement lips. For those seeking seasonal variety, Pumpkin Spice offers a deeper hue perfect for autumn, while Chai provides a lighter colour that complements any outfit. The product features a slanted applicator that ensures an even, effortless glide.

Pricing and Availability

The lip butter is currently priced at just over $12 at Chemist Warehouse, while the original cappuccino lip liner remains on sale for only $6.47. This presents an excellent opportunity to treat your lips. The pocket-sized shades are a versatile addition to any makeup bag, whether for a last-minute touch-up or all-day softness. You can purchase the new Oh My Gloss! Lip Butter from Chemist Warehouse.

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