A Glasgow business founder has revealed how the Tartan Army's presence in Boston during the World Cup has positively impacted his mental health, describing the shift in his social media feed as 'refreshing'. Andrew Dobbie, founder of a Glasgow-based company, shared his thoughts on Instagram, sparking a wave of agreement from users who also welcomed the change from negative content.
Social media feed transformed by Tartan Army content
Since Scotland's first World Cup appearance in nearly 30 years, the Tartan Army has taken over Boston, filling the city with traffic cones, bagpipes, kilts, and singing. Locals have embraced the festivities, with Glasgow and Boston even becoming 'twin cities'. Back in Scotland, many have enjoyed the joyful content flooding their social media feeds, pushing aside politics, AI news, and other negative posts.
Andrew Dobbie voiced his thoughts in an Instagram video that has garnered over 163,000 views and thousands of likes and comments. In the clip, he says: 'Do you know what's been really refreshing about this whole Boston and Scotland thing? I don't know about you but my whole feed - everything on my feed - has been Scotland and Boston having a great time, having great fun. And it's removed from my feed of all the politics, all the bad stuff, all the AI stuff, all the negative stuff and the only thing I've been consuming on my phone is people having a great time and a great party.'
Widespread agreement from social media users
Many Instagram users echoed Dobbie's sentiments. One person commented: 'Yeah I've noticed a huge change in mine too, it's brilliant. Just so much joy. Love to see it!' Another added: 'I made a similar comment to one of my sons today. It’s truly been a much needed breath of fresh air!' Other users responded with enthusiasm, including comments such as 'Yessssssssssss! I’ve been saying the exact same thing! I’m with you!' and '100% it’s great. All positive now, no more drama.' A fifth follower shared: 'I said the same, I just kept scrolling and smiling and laughing out loud. What a change to the normal stuff you see everyday. I'm in!'
Impact of the Tartan Army's Boston visit
During their stay in Boston, the Tartan Army engaged in various notable activities, including thousands of fans attending a Red Sox baseball game, the unofficial legalisation of haggis, traffic cones appearing on statues across the city, and the formalisation of Glasgow and Boston as sister cities. Although most fans have left Boston ahead of Scotland's third World Cup match against Brazil, Bostonians continue to share videos expressing their longing for the Scots, with some commenting on Miami clips that they want the fans to return.
While Scotland's World Cup bid remains uncertain as the third-place standings are awaited, the Tartan Army has undeniably been a highlight of the 2026 tournament, bringing joy and unity both in Boston and on social media feeds back home.
