Highland cows at a Kent nature reserve have been hidden from public view after a social media frenzy caused them distress. The cows, brought to Hothfield Heathlands near Ashford to restore the reserve through wild grazing, became viral sensations on TikTok, prompting a flood of visitors.
Kent Wildlife Trust, which manages the site, warned visitors to keep at least 10 metres away, but people continued to try to take selfies with the cows and even attempt to stroke them. The trust said in a statement: “We’re sad to say we’ve made the decision to remove the cows … at least for the time being. When under pressure, the cows can become distressed. Worst case, they could start to react out of fear.”
The cows’ shaggy coats and upturned horns have made them unlikely social media stars, with the hashtag #highlandcow reportedly reaching millions of people. This is not the first time their popularity has caused problems; in January, three people had to be rescued after getting lost while searching for viral Highland cattle on Butser Hill in Hampshire.
Kent Wildlife Trust has urged the public to respect the animals’ space, but the decision to remove the cows has been made to ensure their welfare. The reserve will continue its conservation work without the cows for the time being.



