The debut of CulturedXO, a new fashion and culture platform, was marked by an intimate celebration at The MAINE Mayfair on Sunday night, attracting a host of notable faces.
Among the standout guests were Jackie Apostle, 30, and Lottie Moss, 27, who brought their distinct style to the highly-anticipated event.
Star-Studded Style Statements
Jackie Apostle made a powerful sartorial statement in one of the evening's most striking looks. She wore a full-length burgundy trench-style coat, cinched at the waist with a matching belt. The structured piece featured bold buttons and dramatic sleeves, which she expertly paired with dark leather gloves and a coordinating burgundy handbag. Her hair was swept back, and she finished the sleek, editorial look with polished statement earrings.
In a contrasting style, Lottie Moss opted for a laid-back, all-black ensemble. She teamed fitted black trousers with a textured black top, wearing her long blonde hair loose around her shoulders. Known for often choosing more risqué looks, Lottie kept her accessories minimal, completing her outfit with black boots for a clean and understated appearance.
A New Platform for Female Creatives
The event officially launched CultedXO, a new editorial platform created by Culted that is specifically aimed at non-male audiences. The brand describes this venture as a dedicated space built for peer support, mentorship, and open conversation among emerging female creatives.
Guests, including Holly Scarfone, enjoyed a curated soundtrack and signature cocktails throughout the night. The entertainment featured a live performance from jazz artist Tara Lily, followed by a set from DJ Manuka Honey.
Jackie Apostle's Support for Cruz Beckham
The launch comes just after Jackie Apostle publicly showed her support for her boyfriend, Cruz Beckham. The singer took to Instagram on Monday to document their relationship in a series of snaps. In one photo, Jackie rocked a cropped T-shirt that declared: 'I came for Cruz Beckham' as she cosied up to the 20-year-old.
This followed her attendance at Cruz's Notting Hill gig the previous week, where he performed his latest explicit single, 'Optics', a track about drugs and sex. Jackie was joined by David and Victoria Beckham for the performance. Cruz has since hinted at a debut album, with Jackie posting: 'Might it finally be time to drop what we've all been waiting for? @cruzbeckham.' It was reported at the start of the year that Cruz had signed with top music management company C3, known for working with US indie group The Strokes.