Claudia Winkleman's 'Traitor' Loafers Steal the Show: Where to Buy
Claudia Winkleman's Custom 'Traitors' Loafers Revealed

The fourth season of BBC's hit show The Traitors continues to be a treasure trove of fashion inspiration, with presenter Claudia Winkleman leading the style charge. Her wardrobe, a masterful blend of Highland tweeds, sharp tailoring, and standout footwear, has become a talking point as compelling as the game itself. This series, her shoe game has reached new heights, but one playful pair has sparked particular conversation.

The Custom Footwear Creating a Buzz

In the show's sixth episode, Claudia stepped out in a pair of black and white penny loafers that viewers recognised from a previous series. However, these had a unique and witty twist. The shoes were custom-made and hand-painted with the words ‘faithful’ and ‘traitor’ in a sleek, italicised black font, perfectly capturing the show's central theme. This clever detail is a testament to the work of her stylist, Sinead McKeefry.

The bespoke footwear hails from the cult brand Duke + Dexter, which is already famous for its viral cherry penny loafers. The company offers a unique personalisation service that allows customers to add their own flair, just as Claudia did. Shoppers can choose between the black and white or chestnut and white base style, then select their text (up to 10 characters per shoe), font, and ink colour.

How to Get the Look

While Duke + Dexter's classic loafers typically cost between £250 and £270, the personalised version comes at a premium. The hand-painted lettering service raises the price to £400, making them a more significant investment for a truly one-of-a-kind item. The brand's collection features a range of bestselling designs, from vintage-inspired pin-up and lipstick motifs to snake and cowboy patterns, but the option for custom text offers a new level of individuality.

A Wardrobe Worth Watching

Claudia Winkleman's Traitors wardrobe has consistently set trends, moving beyond the classic 'country' aesthetic. This series alone has featured an array of notable pieces, including worn-in Miu Miu lace-up boots, luxurious chocolate brown knee-high boots from The Row, and striking shark-lock green stompers by Givenchy. Her fashion choices have become an integral part of the show's visual identity, proving that even in a game of deception, style tells its own truthful story.

For fans looking to emulate Claudia's iconic look, the custom Duke + Dexter loafers present a direct opportunity. The bespoke design can be ordered and configured entirely online, offering a slice of the Traitors style phenomenon to the public. As the series continues to air on Friday 09 January 2026, all eyes will undoubtedly remain on what Claudia wears next.