Ashley and Jordan Banjo have revealed they suffer with 'dad guilt' amid their ever-growing work schedules. The Diversity brothers have just completed their huge 100-day UK and Ireland tour, while Jordan has wrapped up filming for the next series of The Celebrity Apprentice. It meant Ashley, 37, and Jordan, 33, had to be away from their children at times, which they both agreed was difficult to navigate.
Family Life and Career Challenges
Ashley shares daughter Rose, seven, and son Micah, six, with his ex-partner Francesca. Jordan and his wife Naomi Courts share sons Cassius, eight, Atreus, three, and a daughter Mayowa 'Mimi' Angel, six. In an interview with the Daily Mail, Ashley and Jordan said: 'I think dad guilt comes if you love someone, if you have to be away, you're gonna feel pulled, aren't you? And especially when your kids are relying on you and you're responsible for looking after them.'
Although Ashley and Jordan struggle with being away from their children, they said it teaches them to know how to work hard. Jordan added: 'It's nice that we have a job that's quite forward facing. The kids see that, even on the tour Ash's kids were on the show. They sort of picked what the theme was going to be for a certain scene and that's shown in them we do that. So it's nice the fact that they are so heavily invested.'
Future Career Hopes for Their Children
While some parents' dream is for their children to follow in their footsteps and go down a similar career path, Ashley hopes for the latter. Though he is supportive of whatever career his children choose in the future, Ashley shared he would rather his children avoid a career in the spotlight. 'I'd want them to be happy', Ashley said. 'But I also, if I had any steer, I would not advised them to necessarily go into what we're doing or being in the public eye necessarily. I'd love them to have a really solid trade and just know a real skill.' He added: 'I think especially nowadays, with the rise of influencers and AI, if I had to give advice to my kids, it would be just learn a really good trade.'
Likewise, Jordan is supportive of whatever career path his children go down. He said: 'If you ask my son what he wants to do, he says, "I want to be a dancer, do radio, and also box". He just lists everything that he's seen us do. Which is really nice. I want mine to be happy. They could try to go into dance, but I would say they inherited dance from their mum - it might be a slightly tougher task.' He joked: 'All jokes aside, do whatever they want to do. I'll definitely never force them to be like, "You're dancing".'
New Live Format: Winnrz Wednesdays
Ashley and Jordan are set to front a new live format called Winnrz Wednesdays, a new weekly live format that gives people across the UK the chance to win cash, holidays and premium prizes in real time. The nationwide initiative builds throughout the week, with users taking part via the Winnrz platform before culminating in a live draw every Wednesday at 12pm. During the draw, winners are selected live, with real calls, real reactions and real people discovering they have won.
Designed as more than a traditional prize draw, Winnrz Wednesdays combines everyday shopping with a live, shared entertainment moment. The format builds throughout the week before culminating in a live draw where winners are selected in real time, with live calls and genuine reactions as they happen. Speaking about the launch, Ashley said: 'Everyone knows Wednesdays can feel like the longest day of the week. What we love about this is that it gives people something to lift it. You can be part of it all week and then Wednesday is when everything changes. When someone wins live, you see that moment hit. It's genuine.'
Jad Toubayly, Founder and CEO of Winnrz, said: 'Winnrz was built on a bold vision: to create more winners, more often, than anyone else in the market. Winnrz Wednesdays is the latest evolution of that vision, transforming the middle of the week into a nationally anticipated moment for rewards, surprises, and life-changing prizes.'
