A new special souvenir tribute to Kevin Keegan has been produced, celebrating the life of the footballing legend. Keegan, Britain's only multi-Ballon d'Or winner, is remembered for his remarkable career as a player and manager.
Playing Career Highlights
Keegan's career began as an unknown £33,000 signing from Scunthorpe United to Liverpool. He became the kingpin as the Reds dominated British football through the 1970s, inspiring a new generation of fans. At his peak, he left Anfield to play for SV Hamburg in Germany, where he won European Footballer of the Year twice. He later played for Southampton and ended his playing days at Newcastle United, where he became a beloved figure in the north-east.
Managerial Achievements
As a manager, Keegan led Newcastle, Fulham, and Manchester City to promotions and league titles in his first season in charge—the only manager in history to achieve this feat. He also managed the England national team for 20 months. At Newcastle, he built 'The Entertainers,' a thrilling side featuring players like Ginola, Ferdinand, Beardsley, Asprilla, and Shearer.
Tribute Edition Details
This special edition covers the highs and lows of Keegan's career, celebrating his status as the most popular footballer of his generation and a manager fans could identify with. To slightly alter his own words: 'We'd Love It if you enjoy reading about the many memories. LOVE IT!' The tribute is available to order online and will be sold in participating supermarkets, high street retailers, and independent newsagents in the UK from Saturday, August 15, 2026.



