Scotland supporters have been left disappointed after Adidas launched a range of World Cup dog jerseys that did not include a strip for the national team. The sportswear giant released its “home jerseys pet collection” on Monday, featuring canine kits for Argentina, Colombia, Japan and Mexico, but Scotland was omitted.
Paul Goodwin, co-founder of the Scottish Football Supporters Association (SFSA), expressed frustration on BBC Radio Scotland’s breakfast show on Wednesday. He noted that despite several dog breeds originating in Scotland, Adidas had not included the country. Goodwin said fans were unimpressed after the SFSA broke the news on social media, with one owner, Coco from Auchterarder, wanting a shirt for her dog.
Goodwin suggested Adidas might reconsider, stating: “If I was a marketing person at Adidas, I would be lapping up all the free publicity and maybe thinking about a late submission to the Scottish Football Association.” According to the report, Scotland was left out due to an anticipated lack of demand.
The Scotland men’s team is set to return to the World Cup in June for the first time since 1998, with group stage matches against Haiti, Morocco and Brazil.



