The enduring style legacy of BBC's The Traitors continues to influence winter wardrobes, with host Claudia Winkleman's signature country-chic look inspiring a new must-have knit. High street giant Next has launched a cardigan that looks straight from Claudia's on-screen wardrobe, and early buyers are already praising it for being 'really warm'.
A Whimsical Winter Essential
Priced at £52, the Berry Pink House Knit Cottage Cardigan is a new arrival for the season. It perfectly captures the whimsical, countryside aesthetic that Winkleman and her stylist Sinead McKeefry have popularised. The design features a deep berry pink colour with a contrasting pink trim and an adorable patchwork print on the front depicting cottages, flowers, and birds.
Despite its nostalgic theme, the cardigan avoids a frumpy feel thanks to modern details like a full-length metal zip and a sophisticated high neckline that provides extra warmth. The fit is intentionally relaxed and oversized, making it ideal for layering over leggings or skinny jeans paired with chunky boots.
Claudia's Print-Led Influence
Claudia Winkleman's own fashion choices on the hit show have consistently embraced playful prints, most recently a duck-print Burberry jumper. This has sparked a trend for statement knitwear beyond the high street. For instance, Anthropologie offers a longline cardigan with a discreet dog motif on the back for £135, while Abercrombie & Fitch has a western-style cardigan featuring horses, currently half price at £32.50.
However, Next's offering provides a more accessible entry point into this trend. As a brand new launch, the cardigan is currently in stock in all sizes, from extra small to 2XL.
Shoppers Give Early Verdict
Although the product has only garnered a handful of reviews so far, the feedback is overwhelmingly positive and offers practical insight. One satisfied customer simply stated: “I’m so pleased I bought this cardigan. I love it.”
Another reviewer provided crucial detail on its functionality, confirming: “Got this a couple of weeks ago it’s really warm and holds its shape well.” This combination of style, cosiness, and shape retention makes it a strong contender for a winter wardrobe staple, proving that the 'Traitors effect' on fashion is both powerful and practical.