Families have just days left to save on annual access to some of the UK’s most popular attractions with the Merlin Annual Pass Summer Sale. The limited-time deal, which runs until June 28, offers £50 off both Gold and Platinum Merlin Annual Passes, alongside discounts on monthly membership options.
What the Deal Includes
The offer covers more than 20 attractions including Alton Towers Resort, Thorpe Park, Chessington World of Adventures Resort, LEGOLAND Windsor Resort and the London Eye. The Gold Pass has dropped from £239 to £189, while the Platinum Pass decreases from £299 to £249. Monthly subscription costs have similarly been slashed, with Gold Membership falling from £19.99 to £16.99 monthly and Platinum Membership from £24.99 to £20.99 monthly.
The pass is designed to offer flexible access throughout the year. If used often, it works out very cheap per visit — around 52p a day for the Gold Pass (less than £4 a week), based on the discounted price.
Value for Families
Standard advance tickets for major UK theme parks typically range from around £35 to £70 per person depending on the date and demand. On-the-door prices can often be even higher, particularly during weekends and school holidays. For a family of four, a single visit to a major theme park can cost around £140 to £280 or more. With just two or three trips over a year, the total spend can quickly exceed the cost of a Merlin Annual Pass.
Merlin says the pass is designed to offer greater value for families planning multiple days out, providing unlimited entry to participating attractions rather than paying for individual tickets each time. The promotion also comes at an exciting time, with several new additions across Merlin's attractions portfolio, including the World of PAW Patrol at Chessington and the Bluey: Here Come The Grannies ride at Alton Towers.
Additional Perks
Gold Pass members can enjoy free parking and 20% off food, drinks and retail purchases. Platinum Pass holders receive even more benefits, such as Fastrack access, Bring a Friend tickets, mini golf and up to 15% off Merlin Holiday Club short breaks.
Customer Testimonials
One family commented on Trustpilot: "So many attractions to explore! So far we've used our Merlin Pass at Alton Towers for 2 days, Thorpe Park for 2 days, York Dungeons, London Dungeons, Sealife in London, the London Eye, Shrek's Adventure, Madame Tussauds and are planning a trip to Edinburgh Dungeons! Having a Merlin Pass opens your horizons to what is out there and we have enjoyed every attraction, such amazing value for money."
Another described it as 'Really easy to book from start to finish,' continuing: "We've only had our passes for a couple of months and already used them to visit all the London attractions and three different Sea Life Centres. It's paid for itself already!"
A third simply stated: "Great value passes for what is included. Provides us with so many family days out."
List of Participating Attractions
- London: The London Eye, Thorpe Park Resort, Chessington World of Adventures Resort, SEA LIFE London, Madame Tussauds London, Shrek’s Adventure! London, The London Dungeon
- South East England: LEGOLAND Windsor Resort, SEA LIFE Brighton
- South West England: SEA LIFE Weymouth Adventure Park
- Midlands: Alton Towers Resort, LEGOLAND Discovery Centre Birmingham, Warwick Castle, The Bear Grylls Adventure
- North West England: SEA LIFE Manchester, SEA LIFE Blackpool, Madame Tussauds Blackpool, The Blackpool Tower, The Blackpool Tower Dungeon, LEGOLAND Discovery Centre Manchester
- North East England: SEA LIFE Scarborough, SEA LIFE Great Yarmouth
- East of England: SEA LIFE Sanctuary Hunstanton
- Scotland: SEA LIFE Loch Lomond, The Edinburgh Dungeon
- Yorkshire: The York Dungeon
- Ireland: SEA LIFE Bray
The Merlin Annual Pass Summer Sale ends on June 28.
