Mature shoppers have praised the Augustinus Bader The Rich Eye Cream, hailing it as 'great for anyone with dryness' and noting its ability to 'transform' the undereye area, making it 'brighter, smoother and more hydrated.' The cream, loved by Victoria Beckham, works to firm the skin around the eyes and reduce the appearance of fine lines and wrinkles.
Price and availability
The cream costs £170 for a one-off purchase, with an option to auto-replenish and save 20%, bringing the price down to £136. It is fragrance-free and non-comedogenic. For comparison, the Chanel N°1 De Chanel Revitalizing Eye Cream costs £68 at Boots, and Jones Road's Rich Eye Cream offers a more budget-friendly option at £40.
Customer reviews
The product has amassed an impressive overall review score of five stars on the brand's website. One reviewer said: 'Amazing product! I've been using the eye cream for two weeks and have already seen visible results. I am 52 and going through perimenopause. The skin around my eyes was extremely dry and the fine lines/wrinkles were very visible. After applying this product my skin instantly felt hydrated and my eye makeup looked and felt so much better definitely recommend.'
Another wrote: 'I've tried almost every eye cream imaginable - including several medical-grade options - and none have impressed me like The Rich Eye Cream. I purchased it myself with high expectations and they were met. I'm 41, and this has transformed my under-eye area. It looks brighter, smoother, more hydrated, and well-rested. It's one of those rare products where I have noticed the difference every time I look in the mirror. Ironically, this was my first Augustinus Bader purchase…and it became the gateway to the rest of the brand. It's undeniably an investment, but for me, it's one that's absolutely worth making. This has earned a permanent spot in my skincare routine.'
A further five-star review reads: 'The best for older eyes. I'm 62, and the area around my eyes and on my eyelids tends to be a bit dry now. I had been using the regular eye cream, which was fine, but I was adding a little bit of the face oil to it to make it sufficient. When this came out, I bought it immediately. What a difference this has made. The rich eye cream is GREAT for anyone with dryness in the eye area. I absolutely love this and will never be without it now.'
Another reviewer, aged between 60 and 70, said: 'Excellent service. The best eye cream I have ever used, the puffiness has radically diminished and continues every day. I'm thrilled!'
